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Markenführung
Sport
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Sports
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Leadership style
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Sport-for-development
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Sportmarketing
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Action sports
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Arbeitszufriedenheit
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Ehrenamtliche Arbeit
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Motivation
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Organisation
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Sportler
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Welty Peachey, Jon
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Sport management review
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Sport, Business and Management : an international journal ; SBM
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ECONIS (ZBW)
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1
Five dimensions of brand personality traits in sport
Kang, Chanho
;
Bennett, Gregg
;
Welty Peachey, Jon
- In:
Sport management review
19
(
2016
)
4
,
pp. 441-453
Persistent link: https://www.econbiz.de/10011566682
Saved in:
2
Action sports athletes as entrepreneurs : female professional wakeboarders, sponsorship, and branding
Parris, Denise L.
;
Troilo, Michael L.
;
Bouchet, Adrien
; …
- In:
Sport management review
17
(
2014
)
4
,
pp. 530-545
Persistent link: https://www.econbiz.de/10010425609
Saved in:
3
The influence of brand experience on satisfaction, uncertainty and brand loyalty : a focus on the golf club industry
Chung, Mi Ryoung
;
Welty Peachey, Jon
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 154-170
Persistent link: https://www.econbiz.de/10013274348
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