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Marknadsföring av turism
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Markenimage
Tourismusmarketing
4,479
Tourism marketing
4,451
Tourismus
2,263
Tourism
2,141
Destinationsmanagement
1,734
Destination management
1,731
Holiday behaviour
1,670
Urlaubsverhalten
1,670
Tourism industry
1,562
Tourismuswirtschaft
1,562
Tourism destination
813
Tourismusregion
813
Brand image
725
Consumer behaviour
514
Konsumentenverhalten
513
International tourism
424
Internationaler Tourismus
423
Brand management
401
Markenführung
401
Kundenzufriedenheit
388
Customer satisfaction
387
Designation of origin
364
Herkunftsbezeichnung
364
Online-Marketing
311
Internet marketing
309
Beziehungsmarketing
288
Relationship marketing
288
Social Web
279
Social web
278
Tourismuspolitik
276
Tourism policy
274
Deutschland
233
Germany
230
Destination image
179
Welt
168
World
167
Ökotourismus
167
Ecotourism
166
China
153
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Pike, Steven
12
Stylidis, Dimitrios
11
Chen, Chun-Chu
7
Pârgaru, Ion
7
Stăncioiu, Aurelia-Felicia
7
Teodorescu, Nicolae
7
Cai, Liping A.
6
Kumar, Vikas
6
Vlădoi, Anca-Daniela
6
Wong, IpKin Anthony
6
Campo, Sara
5
Konecnik Ruzzier, Maja
5
Kotsi, Filareti
5
Alvarez, Maria D.
4
Bruwer, Johan
4
Elliot, Statia
4
Giraldi, Janaina de Moura Engracia
4
Gursoy, Dogan
4
Hahm, Jeeyeon
4
Kaushik, Arun Kumar
4
Lehto, Xinran Y.
4
Li, Mimi
4
Li, Xiang
4
Morrison, Alastair M.
4
Stepchenkova, Svetlana
4
Tasci, Asli DA
4
Tung, Vincent Wing Sun
4
Wang, Ying
4
Assaker, Guy
3
Barrio-García, Salvador del
3
Biran, Avital
3
Breiter Terry, Deborah
3
Băltescu, Codruţa
3
Camprubí, Raquel
3
Chekalina, Tatiana
3
Chen, Ching-fu
3
Ekinci, Yuksel
3
Foroudi, Mohammad Mahdi
3
Foroudi, Pantea
3
Fuchs, Matthias
3
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Springer International Publishing
1
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Tourism management : research, policies, practice
66
Journal of travel and tourism marketing
61
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
54
Tourism management perspectives : TMP
33
Tourism analysis : an interdisciplinary tourism & hospitality journal
32
Journal of destination marketing & management
26
Journal of vacation marketing
21
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
20
Journal of vacation marketing : an international journal
18
Journal of business research : JBR
13
Journal of hospitality and tourism insights
13
Tourism review
12
International journal of leisure and tourism marketing : IJLTM
10
Theoretical and applied economics : GAER review
9
Cogent business & management
8
Journal of hospitality marketing & management
8
Tourism and hospitality research : THR
8
European research studies
7
Journal of retailing and consumer services
7
Journal of Islamic marketing
6
Tourism review : the official journal of the AIEST
6
Asia Pacific journal of marketing and logistics
5
Enlightening tourism : ET ; a pathmaking journal
5
International journal of event and festival management
5
The service industries journal
5
Tourism and hospitality research : the surrey quarterly review
5
Tourism planning & development
5
Administrative Sciences : open access journal
4
International journal of contemporary hospitality management
4
Journal of Tourism, Heritage & Services Marketing : JTHSM
4
Co-creation and well-being in tourism
3
International journal of technology marketing : IJTMkt
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : innovations in planning and applied research
3
Scandinavian journal of hospitality and tourism
3
The Cornell hospitality quarterly
3
The IUP journal of brand management : IJBRM
3
Tourism economics : the business and finance of tourism and recreation
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Annals of tourism research : ATR ; a social sciences journal
2
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ECONIS (ZBW)
725
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1
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10
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725
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1
A qualitative pilot study exploring tourists' pre- and post-trip perceptions on the destination image of Macau
Chen, Zhaoyu
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 330-344
Persistent link: https://www.econbiz.de/10012179406
Saved in:
2
Destination marketing during and following crises : combating negative images in Asia
Avraham, Eli
;
Ketter, Eran
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 709-718
Persistent link: https://www.econbiz.de/10011729218
Saved in:
3
Share the gaze : representation of destination image on the Chinese social platform WeChat Moments
Zhao, Zhao
;
Zhu, Minmin
;
Hao, Xiaofei
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 726-739
Persistent link: https://www.econbiz.de/10011918080
Saved in:
4
Bumrungrad International Hospital's brand personality : a content analysis of medical toursts' online pation testimonials
Guiry, Michael
;
Guanajuato, Salyna
- In:
International journal of leisure and tourism marketing …
3
(
2012/13
)
4
,
pp. 328-343
Persistent link: https://www.econbiz.de/10010359153
Saved in:
5
On-line destination branding : an investigation into the divergence between brand goals and on-line implementation
Blumrodt, Jens
;
Palmer, Adrian
- In:
The journal of applied business research
30
(
2014
)
6
,
pp. 1597-1604
Persistent link: https://www.econbiz.de/10010470486
Saved in:
6
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
7
The role of personal brand on consumer behaviour in tourism contexts : the case of Madeira
Sousa, Bruno
;
Rodrigues, Sónia
- In:
Enlightening tourism : ET ; a pathmaking journal
9
(
2019
)
1
,
pp. 38-62
Persistent link: https://www.econbiz.de/10012118623
Saved in:
8
Marketing China to U.S. travelers through electronic word-of-mouth and destination image : taking Beijing as an example
Li, Ran
;
Luo, Zhenpeng
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
Saved in:
9
Importance-performance analysis as a strategic tool for tourism marketers : the case of Taiwan’s destination image
Jeng, Chi-Ruey
;
Snyder, Adam T.
;
Chen, Ching-fu
- In:
Tourism and hospitality research : THR
19
(
2019
)
1
,
pp. 112-125
Persistent link: https://www.econbiz.de/10012165606
Saved in:
10
Triangulating online brand reputation, brand image, and brand identity : an interdisciplinary research approach to design the pathways of online branding strategies in luxury hospi...
Ranfagni, Silvia
;
Rosati, Massimo
- In:
Online reputation management in destination and …
,
(pp. 213-235)
.
2023
Persistent link: https://www.econbiz.de/10014287208
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