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Pepels, Werner
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Konsumentenverhalten
im Internet
Bauer, Hans H.
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ed.
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2004
Persistent link: https://www.econbiz.de/10001851192
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Konsumentenverhalten
im Internet : Konzepte, Erfahrungen, Methoden
Wiedmann, Klaus-Peter
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ed.
)
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2004
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1. Aufl.
Persistent link: https://www.econbiz.de/10001851237
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Verfahren, Datenauswertung, Ergebnisdarstellung
Pepels, Werner
(
contributor
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Bruns, Jürgen
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2008
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2. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003697354
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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
Bearden, William O.
(
ed.
);
Netemeyer, Richard G.
(
ed.
); …
-
2011
-
Third edition
Persistent link: https://www.econbiz.de/10013547488
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Organisation und praktische Anwendung
Pepels, Werner
(
contributor
);
Aretz, Wera
(
contributor
)
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2008
-
2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10003750253
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