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1
Marketing in business markets
Håkansson, Håkan
;
Snehota, Ivan
- In:
Handbook of marketing
,
(pp. 513-526)
.
2006
Persistent link: https://www.econbiz.de/10003335279
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2
International marketing and purchasing of industrial goods : an interaction approach
Håkansson, Håkan
(
ed.
)
-
1982
Persistent link: https://www.econbiz.de/10003086676
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3
Rethinking marketing : developing a new understanding of markets
Håkansson, Håkan
;
Harrison, Debbie
;
Waluszewski, Alexandra
-
2004
Persistent link: https://www.econbiz.de/10001999088
Saved in:
4
International marketing and purchasing of industrial goods : an interaction approach
Håkansson, Håkan
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10004660348
Saved in:
5
Rethinking marketing : developing a new understanding of markets
Håkansson, Håkan
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10004797808
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