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Wettbewerbsvorteile durch Online-Marketing : die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
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1
Evaluating a computer-based marketing course by means of focus groups and interviews
Höld, Regina
- In:
Organising knowledge : methods and case studies
,
(pp. 138-152)
.
2004
Persistent link: https://www.econbiz.de/10001924262
Saved in:
2
Mobiltelefone als Erhebungsinstrument der Marketingforschung : Datenerhebungen mittels Short Message Service basierter Befragungen
Nicolai, Sven
-
2004
Persistent link: https://www.econbiz.de/10001989958
Saved in:
3
Qualitäts- und Entwicklungsbarometer des Marketing in Unternehmen der Logistik- und Außenhandelsbranche 2005
Götze, Wolfgang
-
2006
Persistent link: https://www.econbiz.de/10003299018
Saved in:
4
Amplifying marginalised consumers' voices : a case for trauma-informed qualitative methodologies
Crosby, Elizabeth
;
McKeage, Kim
;
Rittenburg, Terri L.
; …
- In:
International journal of market research
65
(
2023
)
2/3
,
pp. 320-339
Persistent link: https://www.econbiz.de/10014246993
Saved in:
5
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
6
Strategisches Marketing von Online-Medienprodukten : Marktattraktivität und Wettbewerbspositionen
Kröger, Claudia
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001679673
Saved in:
7
The long tail : how endless choice is creating unlimited demand
Anderson, Chris
-
2007
Persistent link: https://www.econbiz.de/10003465586
Saved in:
8
Fachverlage und
Internet
: eine Betrachtung potentieller Auswirkungen des
Internet
auf absatzmarktorientierte Betätigungen von Fachverlagen unter besonderer Berücksichtigung empiri...
Schlame, Christian
-
2008
Persistent link: https://www.econbiz.de/10003777914
Saved in:
9
The state of the net : the new frontier
Clemente, Peter C.
-
1998
Persistent link: https://www.econbiz.de/10004361839
Saved in:
10
Experiences marketing : a cultural philosophy for contemporary hospitality marketing studies
Tresidder, Richard
- In:
Journal of hospitality marketing & management
24
(
2015
)
7/8
,
pp. 708-726
Persistent link: https://www.econbiz.de/10011433676
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