//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Der Marketing-Vorsprung : Mark...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
Absatz
4
Absatzpolitik
4
Marketingmanagement
3
Industriebetrieb
2
Kongress
2
Management
2
Marketing management
2
Marktforschung
2
Marktsegmentierung
2
USA
2
Absatztechnik
1
B-to-B-Marketing
1
Betriebsführung
1
Betriebsleiter
1
Betriebsmaterialwirtschaft
1
Bewaffneter Konflikt
1
Bewertung
1
Business-to-business marketing
1
Controlling
1
Einführung
1
Einkaufspolitik
1
Entmilitarisierung
1
Eskalation
1
Experimentelle Psychologie
1
Führungskraft
1
Großbritannien
1
Implementation
1
Industrie
1
Interaktion
1
Kaufverhalten
1
Konflikt
1
Market segmentation
1
Neurose
1
Organisation
1
Pittsburgh <Pa., 1976>
1
Selling
1
Spiel
1
Strategisches Management
1
United Kingdom
1
more ...
less ...
Type of publication
All
Book / Working Paper
7
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Lehrbuch
1
Reprint
1
Textbook
1
Language
All
English
8
Author
All
Bonoma, Thomas V.
8
Shapiro, Benson P.
2
Clark, Bruce H.
1
Crittenden, Victoria Lynn
1
Kosnik, Thomas J.
1
Published in...
All
Marketing strategy organization and implementation
1
Source
All
ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
4
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing marketing : text, cases, and readings
Bonoma, Thomas V.
-
1984
Persistent link: https://www.econbiz.de/10000149314
Saved in:
2
Managing marketing : text, cases and readings
Bonoma, Thomas V.
-
1984
Persistent link: https://www.econbiz.de/10004138148
Saved in:
3
Segmenting the industrial market
Bonoma, Thomas V.
;
Shapiro, Benson P.
-
1983
Persistent link: https://www.econbiz.de/10000664026
Saved in:
4
Managing marketing implementation
Bonoma, Thomas V.
;
Crittenden, Victoria Lynn
-
2009
Persistent link: https://www.econbiz.de/10003836664
Saved in:
5
Marketing performance assessment
Bonoma, Thomas V.
;
Clark, Bruce H.
-
1988
Persistent link: https://www.econbiz.de/10004173441
Saved in:
6
Segmenting the industrial market
Bonoma, Thomas V.
;
Shapiro, Benson P.
-
1983
Persistent link: https://www.econbiz.de/10004773962
Saved in:
7
The marketing edge : making strategies work
Bonoma, Thomas V.
-
1985
-
1. print.
Persistent link: https://www.econbiz.de/10004776828
Saved in:
8
Marketing management : text and cases
Bonoma, Thomas V.
(
ed.
);
Kosnik, Thomas J.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10013481752
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->