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Marketing
Internet
21,715
Electronic Commerce
5,727
E-commerce
5,264
Website
3,063
Consumer behaviour
2,531
Konsumentenverhalten
2,381
Deutschland
2,083
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1,928
Online-Marketing
1,908
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1,847
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1,845
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1,750
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1,735
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1,717
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1,624
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1,316
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1,301
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1,288
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1,215
internet
993
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739
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717
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703
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676
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600
Digitale Dienste
582
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582
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574
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572
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563
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559
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Fritz, Wolfgang
15
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9
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7
Chaffey, Dave
5
Berkley, Holly
4
Grether, Mark
4
Kamps, Ingo
4
Schetter, Daniel
4
Tiedtke, Daniela
4
Anderson, Chris
3
Bauer, Hans H.
3
Charlesworth, Alan
3
Link, Jörg
3
Miletsky, Jason I.
3
Scott, David Meerman
3
Sterne, Jim
3
Allen, Cliff
2
Alt, Rainer
2
Belew, Shannon
2
Biesel, Hartmut H.
2
Bradley, Laura
2
Burns, Tim
2
Clarke, Irvine
2
Cocoran, Ian
2
Dellaert, Benedict G. C.
2
Dettmann, Jessica
2
Dhillon, Rati
2
Elad, Joel
2
Esen, Rita
2
Fantapié Altobelli, Claudia
2
Fochler, Klaus
2
Friedman, Hershey H.
2
Friedman, Linda Weiser
2
Friemel, Clemens
2
Galvin, Eamonn
2
Gay, Richard
2
Goldschmidt, Simon
2
Goldsmith, Ronald E.
2
Gräf, Hjördis
2
Harden, Leland
2
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Technische Universität <Braunschweig> / Institut für Marketing
4
IGI Global
3
Springer Fachmedien Wiesbaden
3
American Marketing Association
2
Ashridge
2
European Communication Council
2
Technische Universität Braunschweig / Institut für Marketing
2
Advertising Research Foundation
1
Agricultural and Applied Economics Association - AAEA
1
Books on Demand GmbH <Norderstedt>
1
Conference on E-Commerce, E-Business, E-Government <5, 2005, Posen>
1
Departamento de Gestão e Economia, Universidade da Beira Interior
1
Deutsche Sporthochschule Köln / Institut für Sportökonomie und Sportmanagement
1
Deutscher Sportökonomie-Kongress <6, 2008, Köln>
1
Ecole Nationale Supérieure des Télécommunications de Bretagne <Brest, Finistère>
1
Economic Research Council
1
Economics Research, World Bank Group
1
Editura Lumen, Department of Economics
1
European Rural Development Network - ERDN
1
European Society for Opinion and Marketing Research
1
Fachhochschule Gelsenkirchen / Center of Automotive Research
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
1
Institut für Wirtschaftswissenschaften <Braunschweig>
1
Institutet för Ekonomisk Forskning <Lund>
1
Josef Eul Verlag GmbH
1
Plan.Net-Agenturgruppe für Interaktive Kommunikation <München>
1
Southern Agricultural Economics Association - SAEA
1
Stuttgarter E-Business-Tage <2009, Stuttgart>
1
Svenska Handelshögskolan <Helsinki>
1
Universität Augsburg
1
Universität St. Gallen / Institut für Marketing und Handel
1
Université Paris 1 Panthéon-Sorbonne
1
Wiley-VCH
1
Winter Educators' Conference <2002, Austin, Tex.>
1
¬The Worldwide Internet Seminar <1998, Paris>
1
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Published in...
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Journal of Consumer Marketing
9
Marketing Intelligence & Planning
8
European Journal of Marketing
7
SpringerLink / Bücher
6
Technische Universität Braunschweig - Institut für Marketing - Arbeitsberichte
6
Qualitative Market Research: An International Journal
4
Technische Universität Braunschweig - Institut für Wirtschaftswissenschaften - Abteilung Betriebswirtschaftslehre, insbesondere Marketing - Publikationen
4
Wettbewerbsvorteile durch Online-Marketing : die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
4
EBSCOhost eBook Collection
3
Europäische Hochschulschriften / 5
3
Gabler Edition Wissenschaft
3
Journal of Services Marketing
3
Strategic Direction
3
Technische Universität Braunschweig - Institut für Wirtschaftswissenschaften - Abteilung Betriebswirtschaftslehre, insbesondere Marketing - Berichte
3
Young Consumers
3
AP
2
Beiträge zur Marketingwissenschaft
2
Electronic markets : the international journal on networked business
2
Forum Marketing & Management : Probleme, Konzepte, Lösungen
2
Freiberger Arbeitspapiere
2
Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
2
International Journal of Bank Marketing
2
International Journal of Contemporary Hospitality Management
2
International Marketing Review
2
Journal of Fashion Marketing and Management: An International Journal
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Marketing intelligence & planning
2
Online Information Review
2
Proceedings series / American Marketing Association
2
Profession : Wissenschaftsedition im Rainer Hampp Verlag
2
Report / European Communication Council
2
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
2
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
2
Schriftenreihe Schwerpunkt Marketing
2
Technische Universität Braunschweig - Institut für Wirtschaftswissenschaften - Abteilung Betriebswirtschaftslehre, insbesondere Marketing
2
The Bottom Line
2
Wettbewerbsvorteile durch Online Marketing : die strategischen Perspektiven elektronischer Märkte
2
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
2
... Teil der Internetstudie "Die Business- und Consumer-Anwender im Internet '99"
1
2010 Annual Meeting, July 25-27, 2010, Denver, Colorado
1
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Source
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ECONIS (ZBW)
237
USB Cologne (EcoSocSci)
167
Other ZBW resources
63
USB Cologne (business full texts)
19
RePEc
15
BASE
9
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1
Digital social capital and performance of initial coin offerings
Perez, Charles
;
Sokolova, Karina
;
Konate, Malick
- In:
Technological forecasting & social change : an …
152
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012234600
Saved in:
2
Guerrilla marketing on the
Internet
: the definitive guide from the father of Guerrilla marketing
Levinson, Jay Conrad
;
Meyerson, Mitch
;
Scarborough, …
-
2008
Persistent link: https://www.econbiz.de/10003685340
Saved in:
3
Principles of
internet
marketing : new tools and methods for web developers
Miletsky, Jason I.
-
2010
Persistent link: https://www.econbiz.de/10009410004
Saved in:
4
Market signals : web site investment and physicl store existence
Wang, Xuehua
;
Chow, Wing Chi
;
Yang, Zhilin
;
Lai, …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 94-113
Persistent link: https://www.econbiz.de/10010247515
Saved in:
5
Application of
Internet
-based marketing instruments by multichannel retailers : a Web site analysis in the US and the UK
Madlberger, Maria
-
2006
Persistent link: https://www.econbiz.de/10003195790
Saved in:
6
The role of
Internet
marketing : a case study on the example of Croatian wood industry
Štefanović, Krešimir
;
Stipić, Igor
;
Kelić, Ivan
-
2020
Persistent link: https://www.econbiz.de/10012601632
Saved in:
7
Planning, developing, and marketing successful Web sites
Miletsky, Jason I.
-
2002
Persistent link: https://www.econbiz.de/10004778848
Saved in:
8
The relationship between unstructed information and marketing knowledge : an experiment in the US wine market
Scorrano, Paola
;
Fait, Monica
;
Maizza, Amedeo
- In:
International journal of management practice : IJMP
8
(
2015
)
3
,
pp. 232-246
Persistent link: https://www.econbiz.de/10011544956
Saved in:
9
ALTERNATIVES OF REDUCING COSTS OF PROMOTION ACTIVITY IN THE TOURISM FIELD
CONDRATOV, Iulian
;
FÄ‚DUR, Mihaela
-
2012
aspects related to the manner in which
Internet
led to the modification of the method of developing the commercial and …
Persistent link: https://www.econbiz.de/10011316160
Saved in:
10
Website
development as a means fo communication: a case study for the Kolossi Grand Hotel, Cyprus
Ktoridou, Despo
;
Roussakis, Emmanuel N.
- In:
Journal for global business advancement : JGBA
1
(
2007/08
)
4
,
pp. 381-389
Persistent link: https://www.econbiz.de/10003771462
Saved in:
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