//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketingmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Market segmentation, product d...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketingmanagement
Evolutionary economics
4
Marktforschung
4
Theorie
4
Theory
4
USA
4
Vereinigte Staaten
4
Consumer behaviour
3
Evolutionsökonomik
3
Konsumentenverhalten
3
United States
3
Absatzpolitik
2
Acculturation
2
Antitrust law
2
Beziehungsmarketing
2
Cultural identification
2
Decision
2
Entscheidung
2
Hispanic
2
Kartellrecht
2
Language
2
Markenartikel
2
Market segmentation
2
Marktsegmentierung
2
Preismanagement
2
Pricing strategy
2
Relationship marketing
2
Risiko
2
Risk
2
Segmentation
2
Unternehmung
2
Absatz und Verbrauch
1
Anforderungsprofil
1
Automotive market
1
Betriebliche Investitionstheorie
1
Brand extension
1
Brand extensions
1
Brand image
1
Brand management
1
Business process management
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
2
Author
All
Dickson, Peter R.
1
Fraser, Cynthia
1
Ginter, James L.
1
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Source
All
ECONIS (ZBW)
1
USB Cologne (EcoSocSci)
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing management
Dickson, Peter R.
-
1997
-
2. ed.
Persistent link: https://www.econbiz.de/10004332084
Saved in:
2
Competitive dealing strategy and deal value escalation
Fraser, Cynthia
- In:
Management science : journal of the Institute for …
34
(
1988
)
11
,
pp. 1315-1323
Persistent link: https://www.econbiz.de/10001060038
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->