Narrow search
Showing 1 - 4 of 4
Cover Image
Marketing mix decision rules for nonprofit organizations
Weinberg, Charles B. - 2008
Persistent link: https://www.econbiz.de/10003717507
Cover Image
Problems in marketing
Star, Steven H.; Davis, Nancy J.; Lovelock, Christopher H. - 1977 - 5. ed
Persistent link: https://www.econbiz.de/10000558267
Cover Image
The effects of a “no-haggle” channel on marketing strategies
Zeng, Xiaohua; Dasgupta, Srabana; Weinberg, Charles B. - In: International journal of research in marketing : IJRM ; … 31 (2014) 4, pp. 434-443
Persistent link: https://www.econbiz.de/10011281401
Cover Image
Marketing strategies and portfolio analyses
Krug, Kersti; Weinberg, Charles B. - In: The Routledge companion to nonprofit marketing, (pp. 75-91). 2008
Persistent link: https://www.econbiz.de/10003592595