Narrow search
Showing 1 - 10 of 2,284
Cover Image
Searching for strategy in sales
Lane, Nikala - In: Journal of strategic marketing 17 (2009) 3/4, pp. 191-197
Persistent link: https://www.econbiz.de/10003887624
Cover Image
Ethics in Sales and Marketing : Key Advantages
Madhani, Pankaj M. - 2021
Sales and marketing ethics systematically examines marketing variables related to 4Ps of marketing (or marketing mix) - issues such as unsafe products, deceptive pricing, discrimination in distribution and deceptive advertising. Unethical sales and marketing activity causes various problems for...
Persistent link: https://www.econbiz.de/10013239202
Cover Image
Chinese perceptions of marketing and relationship building in the sale of machinery in China
MacGuinness, Norman; Campbell, Nigel C.; Leontiades, … - 1989
Persistent link: https://www.econbiz.de/10000776197
Cover Image
Creating new clients : marketing and selling professional services
Walker, Kevin; Ferguson, Cliff; Denvir, Paul - 1998 - 1. publ.
Persistent link: https://www.econbiz.de/10000663825
Cover Image
It's all about customers : the perfect way to grow your business through marketing, sales and service
Frazer-Robinson, John - 1999 - 2nd ed
Persistent link: https://www.econbiz.de/10001390756
Cover Image
The sales-marketing integration gap : a social identity approach
Sleep, Stefan; Lam, Son K.; Hulland, John - In: The journal of personal selling & sales management : JPSSM 38 (2018) 4, pp. 371-390
Persistent link: https://www.econbiz.de/10011976237
Cover Image
Building customer relationships while achieving sales performance results : is listening the holy grail of sales?
Itani, Omar S.; Goad, Emily A.; Jaramillo, Fernando - In: Journal of business research : JBR 102 (2019), pp. 120-130
Persistent link: https://www.econbiz.de/10012103945
Cover Image
Selling today : partnering to create value
Manning, Gerald L.; Ahearne, Michael; Reece, Barry L. - 2018 - Fourteenth edition
Persistent link: https://www.econbiz.de/10011569873
Cover Image
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon (ed.); Peltier, James (ed.);  … - 2016
Persistent link: https://www.econbiz.de/10011555463
Cover Image
The use of social media among business-to-business sales professionals in China : how social media helps create and solidify guanxi relationships between sales professionals and cu...
Niedermeier, Keith E.; Wang, Emily; Zhang, Xiaohzan - In: Journal of research in interactive marketing : … 10 (2016) 1, pp. 33-49
Persistent link: https://www.econbiz.de/10011555619