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~subject:"Marktforschung"
~subject:"Wirtschaftspolitik"
~subject:"Wirtschaftswachstum"
~type_genre:"Collection of articles written by one author"
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The Politz Papers : science and truth in marketing research
Politz, Alfred
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1990
Persistent link: https://www.econbiz.de/10000817829
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2
Marktorientierte Unternehmensführung im Wandel : Retrospektive und Perspektiven des Marketing
Meffert, Heribert
(
ed.
)
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1999
Persistent link: https://www.econbiz.de/10001401240
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3
New ways to leverage Web 2.0 : social media content for market intelligence and customer interaction
Baur, Aaron Wolfgang
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2016
Persistent link: https://www.econbiz.de/10011528133
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4
The influence of brand experiences onto brand preference, brand meaning and haptic product evaluation : essays in experimental marketing research
Stach, Jens
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2019
Persistent link: https://www.econbiz.de/10012105022
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Essays on dynamic discrete choice models
Akca, Selin
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2014
Persistent link: https://www.econbiz.de/10010426634
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Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010336664
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Marketing research and modeling
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337117
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Biases in forecasting future product utility : two essays
Zhao, Shenghui
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2005
Persistent link: https://www.econbiz.de/10003953858
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Analyses of the automobile, insurance and insurance intermediation market : empirical evidence from Germany ; three essays
Brühl, Bernhard
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2011
Persistent link: https://www.econbiz.de/10009272186
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10
Selected contributions to market-based management
Sarstedt, Marko
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2008
Persistent link: https://www.econbiz.de/10003743726
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