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~subject:"Marktforschung"
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Marktforschung
Werbungsbetrieb
582
Vereinigte Staaten
205
Werbungsausgaben
91
Werbung
84
Werbungsmittel
39
Deutschland
33
Advertising
30
Werbungsunternehmung
21
Absatzpolitik
18
Großbritannien
17
Werbewirkung
16
Werbungsforschung
14
Verbraucher
13
Preisgestaltung
12
Werbungspolitik
12
Wettbewerbsbeschränkung
12
Advertising effects
11
Internet marketing
10
Marketing
10
Online-Marketing
10
Werbeplanung
10
Werbungspsychologie
10
Wirtschaftskonzentration
10
Markenartikel
9
Marktpsychologie
9
Produktgestaltung
9
Rundfunkwerbung
9
Theorie
9
Theory
9
Wettbewerb
9
Absatz
8
Tabakmarkt
8
Einzelhandelsbetrieb
7
Marktform Oligopol
7
Betriebsertrag
6
Verbraucherschutz
6
Absatztechnik
5
Australien
5
Consumer behaviour
5
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1
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Book / Working Paper
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23
English
12
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3
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Korndörfer, Wolfgang
2
Moyer, Reed
2
Winer, Russell S.
2
Aaker, David A.
1
Bither, Stewart W.
1
Clement, Wendell Emile
1
Comanor, William S.
1
Day, Ralph L.
1
Devletoglou, Nicos E.
1
Dommermuth, William P.
1
Eldridge, Clarence E.
1
Erickson, Rod
1
Eskin, Gerald J.
1
Freimer, Marschal
1
Freimer, Marshall
1
Grabowski, Henry G.
1
Haedrich, Günther
1
Hornik, Jacob
1
Houston, Franklin S.
1
Hutt, Michael D.
1
Katz, Michael
1
Kernan, Jerome B.
1
Kleppner, Otto
1
Klippel, R. Eugene
1
Konrad, Evelyn
1
Kuehn, Alfred A.
1
Lynk, William J.
1
MacConaughy, David H.
1
McAleer, Gordon
1
McCann, John M.
1
Moriarty, Mark Melheim
1
Myers, John G.
1
Möbius, Georg
1
Ness, Thomas E.
1
Nicosia, Francesco M.
1
Nolan, Carroll Anthony
1
Rohloff, Albert C.
1
Rose, Jon
1
Rowse, Edward James
1
Schmalensee, Richard
1
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American Management Association
1
Committee on Advertising
1
University of California at Berkeley
1
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Journal of advertising research
4
Absatzpolitik und Distribution : Karl Christian Behrens zum 60. Geburtstag
2
Journal of marketing research : JMR
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Prentice-Hall international series in management
2
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
2
A Wiley/Hamilton Publication
1
Decision sciences : DS
1
Explorations in economic research : occasional papers of the National Bureau of Economic Research
1
Harvard economic studies
1
Journal of marketing
1
Prentice-Hall behavioral sciences in business series
1
Southern economic journal
1
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
1
The Intext series in marketing
1
The harbrace series in business and economics
1
The journal of business : B
1
The quarterly journal of economics
1
Wiley marketing series
1
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ECONIS (ZBW)
38
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1
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1
Marketing for profit
Eldridge, Clarence E.
-
1970
Persistent link: https://www.econbiz.de/10002120634
Saved in:
2
An analysis of competitive market behavior
Houston, Franklin S.
;
Weiss, Doyle L.
- In:
Journal of marketing research : JMR
11
(
1974
)
2
,
pp. 151-155
Persistent link: https://www.econbiz.de/10002963303
Saved in:
3
Advertising and market power
Comanor, William S.
;
Wilson, Thomas A.
-
1974
Persistent link: https://www.econbiz.de/10013383060
Saved in:
4
Market segment response to the marketing decision variables
McCann, John M.
- In:
Journal of marketing research : JMR
11
(
1974
)
4
,
pp. 399-412
Persistent link: https://www.econbiz.de/10002412788
Saved in:
5
Marketing, sales promotion, and advertising
Nolan, Carroll Anthony
-
1965
-
7th ed
Persistent link: https://www.econbiz.de/10000541597
Saved in:
6
Advertising management
Aaker, David A.
(
ed.
);
Myers, John G.
(
contributor
)
-
1975
Persistent link: https://www.econbiz.de/10000055005
Saved in:
7
Macro marketing
Moyer, Reed
;
Hutt, Michael D.
-
1978
-
2. ed
Persistent link: https://www.econbiz.de/10000040796
Saved in:
8
Systems analysis for marketing planning and control
Stasch, Stanley F.
-
1972
Persistent link: https://www.econbiz.de/10000042193
Saved in:
9
Analitical marketing
Simon, Leonard S.
;
Freimer, Marshall
-
1970
Persistent link: https://www.econbiz.de/10000675043
Saved in:
10
Buying behavior and marketing decisions
Wasson, Chester R.
;
MacConaughy, David H.
-
1968
Persistent link: https://www.econbiz.de/10000570373
Saved in:
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