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Marketing research : text and cases
Wrenn, Bruce - 2002
This step-by-step textbook shows students how to design, conduct, and interpret market research. Marketing research … the proper research design and on to advice on successfully presenting results. Marketing research provides clear …
Persistent link: https://www.econbiz.de/10011479544
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Fallstudien zu Marketing und Marktforschung
Nötzel, Rötger - 1999 - 7., erw. Aufl.
Persistent link: https://www.econbiz.de/10004037822
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Applied marketing and social research
Bradley, Ute (contributor) - 1987 - 2. ed.
Persistent link: https://www.econbiz.de/10004661205
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Spielleiterhandbuch
1983
Persistent link: https://www.econbiz.de/10004720236
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Spielerhandbuch
1983
Persistent link: https://www.econbiz.de/10004721610
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Spielvorlagen
1983
Persistent link: https://www.econbiz.de/10004721611
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Criteria of effective marketing : analysis of corporate marketing activities in Hungary
Nagy, Szabolcs - 2015
The practice of marketing has significantly changed among companies operating in Hungary since the economic transition … with new emphasis, marketing activities and expectations have been emerged. This paper analyzes the role and significance … of marketing in corporate practices; undercover the most important activities of marketing managers in current business …
Persistent link: https://www.econbiz.de/10011399112
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Entrepreneurial marketing : conceptual and empirical research opportunities
Hills, Gerald E.; Hultman, Claes - In: Entrepreneurship research journal : ERJ 3 (2013) 4, pp. 437-448
Persistent link: https://www.econbiz.de/10010189568
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How the service function can help industrial firms to become market driven
Langerak, Fred; Commandeur, Harry R.; Napel, J. M. ten - 1995
Persistent link: https://www.econbiz.de/10000924072