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~subject:"Marktforschung"
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Marktforschung
Farm Management
610
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476
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421
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234
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202
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185
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175
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Wittink, Dick R.
11
Leeflang, Peter
4
Keil, Sev K.
3
Heerde, Harald J. van
2
McLaughlin, Edward
2
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1
Bult, Jan R.
1
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1
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1
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1
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Conjoint measurement : methods and applications
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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Report / Marketing Science Institute
2
Conjoint measurement : methods and applications ; with 91 tables
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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1
NICPRE / National Institute for Commodity Promotion Research and Evaluation
1
Quantitative marketing techniques and analyses
1
RB / Department of Agricultural Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
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1
Schmalenbach business review : sbr
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ECONIS (ZBW)
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1
Asymmetric market share modeling with many competitive items using market level scanner data
Foekens, Eijte W.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1992
Persistent link: https://www.econbiz.de/10000834438
Saved in:
2
Testing causality between marketing variables using scanner data
Bult, Jan R.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1991
Persistent link: https://www.econbiz.de/10000818031
Saved in:
3
Proceedings of the First ORSA/TIMS Special Interest Conference on Market Measurement and Analysis, [Stanford University, March 26 - 28, 1979]
Montgomery, David B.
(
ed.
);
Wittink, Dick R.
(
contributor
)
-
1980
Persistent link: https://www.econbiz.de/10000053100
Saved in:
4
Continuous conjoint analysis
Wittink, Dick R.
;
Keil, Sev K.
- In:
Conjoint measurement : methods and applications ; with …
,
(pp. 541-564)
.
2003
Persistent link: https://www.econbiz.de/10001998833
Saved in:
5
Commercial use of conjoint analysis : a survey
Cattin, Philippe
;
Wittink, Dick R.
-
2009
Persistent link: https://www.econbiz.de/10003794512
Saved in:
6
Continuous conjoint analysis
Wittink, Dick R.
;
Keil, Sev K.
- In:
Conjoint measurement : methods and applications
,
(pp. 515-538)
.
2001
Persistent link: https://www.econbiz.de/10001690286
Saved in:
7
Pooling issues and methods in regression analysis with examples in marketing research
Bass, Frank M.
;
Wittink, Dick R.
- In:
Journal of marketing research : JMR
12
(
1975
)
4
,
pp. 414-425
Persistent link: https://www.econbiz.de/10001879463
Saved in:
8
Continuous conjoint analysis
Wittink, Dick R.
;
Keil, Sev K.
- In:
Conjoint measurement : methods and applications
,
(pp. 411-434)
.
1999
Persistent link: https://www.econbiz.de/10001444737
Saved in:
9
The metric quality of full-profile judgments and the number-of-attribute-levels effect in conjoint analysis
Steenkamp, Jan-Benedict E. M.
- In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
3
,
pp. 275-286
Persistent link: https://www.econbiz.de/10001163882
Saved in:
10
How promotions work: ScanPro-based evolutionary model building
Heerde, Harald J. van
;
Leeflang, Peter
;
Wittink, Dick R.
- In:
Schmalenbach business review : sbr
54
(
2002
)
3
,
pp. 198-220
Persistent link: https://www.econbiz.de/10001678866
Saved in:
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