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Researching a segmented market : reflections on telephone interviewing
Lord, Rhiannon; Bolton, Nicola; Fleming, Scott; … - In: Management research review 39 (2016) 7, pp. 786-802
Persistent link: https://www.econbiz.de/10011564332
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Endogeneity in survey research
Sande, Jon Bingen; Ghosh, Mrinal K. - In: International journal of research in marketing : IJRM ; … 35 (2018) 2, pp. 185-204
Persistent link: https://www.econbiz.de/10011882540
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Dynamic, interactive survey questions can increase survey data quality
Dolnicar, Sara; Grün, Bettina; Yanamandram, Venkata - In: Journal of travel and tourism marketing 30 (2013) 7/8, pp. 690-699
Persistent link: https://www.econbiz.de/10010246307
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Using memes in online surveys to engage and motivate respondents
Roster, Catherine A. - In: International journal of market research 63 (2021) 6, pp. 754-771
Persistent link: https://www.econbiz.de/10012794285
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Predicting potential respondents' decision to participate in web surveys
Fang, Jiaming; Wen, Chao - In: International journal of services technology and management 18 (2012) 1/2, pp. 16-32
Persistent link: https://www.econbiz.de/10009658661
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A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.; Roster, Catherine A.; Golden, Linda L.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956
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Using personalized feedback to increase data quality and respondents' motivation in web surveys?
Kühne, Simon; Kroh, Martin - 2016 - This version: July 8, 2016
Web surveys technically allow providing feedback to respondents based on their previous responses. This personalized feedback may not only be used to target follow-up questions, it also allows test results to be returned immediately to respondents. This paper argues that the possibility of...
Persistent link: https://www.econbiz.de/10011509143
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A meta-analysis of how country-level factors affect web survey response rates
Daikeler, Jessica; Silber, Henning; Bošnjak, Michael - In: International journal of market research 64 (2022) 3, pp. 306-333
Persistent link: https://www.econbiz.de/10013257985
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How long do respondents think online surveys should be? : new evidence from two online panels in Germany
Revilla, Melanie; Höhne, Jan Karem - In: International journal of market research 62 (2020) 5, pp. 538-545
Persistent link: https://www.econbiz.de/10012308955