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~subject:"Mehrsprachigkeit"
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Mehrsprachigkeit
Customer satisfaction
26
Beziehungsmarketing
25
Consumer behaviour
25
Kundenzufriedenheit
25
Relationship marketing
25
Konsumentenverhalten
23
Dienstleistungsqualität
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Service quality
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Customer service
12
Kundenservice
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Beschwerdemanagement
10
Complaint management
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Language
8
Customer experience
5
Customer integration
5
Customer value
5
Kundenintegration
5
Service encounter
5
Sprache
5
Communication
4
Financial services
4
Kommunikation
4
Kundenwert
4
Multilingualism
4
Service failure
4
Service recovery
4
Viral marketing
4
Virales Marketing
4
Belgium
3
Brand management
3
Distribution channel
3
Finanzdienstleistung
3
Markenführung
3
Marketing management
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Marketingmanagement
3
Meta-Analyse
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Meta-analysis
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Mobile communications
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Mobilkommunikation
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English
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Holmqvist, Jonas
3
Van Vaerenbergh, Yves
3
Grönroos, Christian
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European journal of marketing : EJM
1
Journal of business research : JBR
1
Management decision : MD
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ECONIS (ZBW)
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Examining the relationship between language divergence and word-of-mouth intentions
Van Vaerenbergh, Yves
;
Holmqvist, Jonas
- In:
Journal of business research : JBR
67
(
2014
)
8
,
pp. 1601-1608
Persistent link: https://www.econbiz.de/10010379257
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2
Consumer willingness to communicate in a second language : communication in service settings
Holmqvist, Jonas
;
Van Vaerenbergh, Yves
;
Grönroos, …
- In:
Management decision : MD
52
(
2014
)
5
,
pp. 950-966
Persistent link: https://www.econbiz.de/10010387084
Saved in:
3
Speak my language if you want my money : service language's influence on consumer tipping behavior
Van Vaerenbergh, Yves
;
Holmqvist, Jonas
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1276-1292
Persistent link: https://www.econbiz.de/10009787169
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