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Asking good survey questions
Dolnicar, Sara - In: Journal of travel research : a quarterly publication of … 52 (2013) 5, pp. 551-574
Persistent link: https://www.econbiz.de/10009791055
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Does one size fit all? : the suitability of answer formats for different constructs measured
Dolnicar, Sara; Grün, Bettina - In: Australasian marketing journal 17 (2009) 1, pp. 58-64
Persistent link: https://www.econbiz.de/10003886478
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Response style contamination of student evaluation data
Dolnicar, Sara; Grün, Bettina - In: Journal of marketing education : JME 31 (2009) 2, pp. 160-172
Persistent link: https://www.econbiz.de/10003869939
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Validly measuring destination image in survey studies
Dolnicar, Sara; Grün, Bettina - In: Journal of travel research : a quarterly publication of … 52 (2013) 1, pp. 3-14
Persistent link: https://www.econbiz.de/10009749895
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"Pick aby" measures contaminate brand image studies
Dolnicar, Sara; Rossiter, John R.; Grün, Bettina - In: International journal of market research : JMRS ; the … 54 (2012) 6, pp. 821-834
Persistent link: https://www.econbiz.de/10009688235
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Dynamic, interactive survey questions can increase survey data quality
Dolnicar, Sara; Grün, Bettina; Yanamandram, Venkata - In: Journal of travel and tourism marketing 30 (2013) 7/8, pp. 690-699
Persistent link: https://www.econbiz.de/10010246307