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This paper examines the impact of racial minority representation on advertising effectiveness. We do this by first assembling data on 10 million mortgage refinance loans, along with data on TV advertisements for mortgage refinance. We construct a measure of minority representation from video ads...
Persistent link: https://www.econbiz.de/10014348664
The objectives of the study are to examine the sources of consumers' mortgage information search, critical mortgage selection criteria and the level of information disclosure practices for housing loan in Malaysia. The housing loan taken by Malaysian household has contributed about 45% of the...
Persistent link: https://www.econbiz.de/10012984303
The study aims to investigate the criteria used by mortgage consumers in deciding their mortgage choice. To achieve the objective, questionnaires were distributed to mortgage consumers who took up mortgage between year 2007 to 2011. The results show that consumers perceived interest rate as the...
Persistent link: https://www.econbiz.de/10012984309
Does advertising help consumers to find the products they need or push them to buy products they don't need? In this paper, we study the effects of advertising on consumer mistakes and quantify the resulting effect on consumer welfare in the market for mortgage refinancing. Mortgage borrowers...
Persistent link: https://www.econbiz.de/10011710049
As housing demand rose post-COVID-19, new mortgage buyers with distinct preferences are entering the market. Nevertheless, the mortgage purchasing process can prove intricate and precarious for individuals lacking familiarity. Customers leverage various online platforms and supplementary sources...
Persistent link: https://www.econbiz.de/10014501246
One of the biggest risks arising from financial operations is the risk of counterparty default, commonly known as a credit risk. Leaving unmanaged, the credit risk would, with a high probability, result in a crash of a bank. In our paper, we will focus on the credit risk quantification...
Persistent link: https://www.econbiz.de/10010322287
Small businesses, the majority of Spanish firms, rarely file for formal bankruptcy when dealing with financial distress. This is why business bankruptcy rates in Spain are among the lowest in the world, even during the current economic crisis. To explain this fact we present the following...
Persistent link: https://www.econbiz.de/10011650289
Purpose: The study is aimed not only at determining the current state of the bank asset securitization market but also at developing methods and ways to improve the processes of bank asset securitization in Russia. Design/methodology/approach: The article presents the results of a survey of...
Persistent link: https://www.econbiz.de/10012622987
An explanation of the Great Depression based on mortgage debt via the banking channel has been downplayed due to the conservatism of mortgage contracts at the time. Indeed, maturities were particularly short compared to today's average terms (around three years), and loan-to-value ratios often...
Persistent link: https://www.econbiz.de/10012669403
The U.S. mortgage market has experienced phenomenal change over the last 35 years. Most observers believe that the deregulation of the banking industry and financial markets generally has played an important part in this transformation. One issue that has received particular attention is the...
Persistent link: https://www.econbiz.de/10003713591