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~subject:"Motivation"
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Motivation
Salespeople
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Consumer behaviour
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Erfolgsfaktor
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Intrinsic motivation
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Produktentwicklung
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Success factor
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Good, Valerie
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Hughes, Douglas E.
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McGrath, Sean
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Wang, Hao
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Understanding and motivating salesperson resilience
Good, Valerie
;
Hughes, Douglas E.
;
LaBrecque, Alexander C.
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10012488845
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2
More than money : establishing the importance of a sense of purpose for salespeople
Good, Valerie
;
Hughes, Douglas E.
;
Wang, Hao
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 272-295
Persistent link: https://www.econbiz.de/10012819757
Saved in:
3
A self-determination theory-based meta-analysis on the differential effects of intrinsic and extrinsic motivation on salesperson performance
Good, Valerie
;
Hughes, Douglas E.
;
Kirca, Ahmet H.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
3
,
pp. 586-614
Persistent link: https://www.econbiz.de/10013199138
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