Cianfrone, Beth A.; Zhang, James J.; Jae Ko, Yong - In: Sport, Business and Management: An International Journal 1 (2011) 2, pp. 172-189
Purpose – The purpose of this paper is to modify and extend the Sport Video Game Motivation Scale (SVGMS). Design/methodology/approach – The original scale included seven factors (Competition, Diversion, Enjoyment, Fantasy, Interest with Sport, Social Interaction, and Sport Knowledge...