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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Consumer behaviour
82,942
Konsumentenverhalten
80,462
Globalisierung
59,877
Globalization
58,893
Welt
31,013
World
30,689
Schwellenländer
27,243
Emerging economies
26,836
Theorie
18,172
Theory
17,850
Marketingmanagement
17,084
Marketing management
16,495
Transnational corporation
11,255
Relationship marketing
10,806
Beziehungsmarketing
10,729
USA
10,019
United States
9,368
Deutschland
9,238
Brand management
9,044
Markenführung
8,963
Germany
8,548
China
7,693
Brand image
7,195
Markenimage
7,151
Entwicklungsländer
6,983
Developing countries
6,658
India
6,343
Marketing
6,110
Indien
6,102
Kulturelle Identität
5,986
Customer satisfaction
5,973
Internationales Marketing
5,813
Online-Handel
5,813
Online retailing
5,802
Kundenzufriedenheit
5,798
International marketing
5,713
Online-Marketing
5,617
Social Web
5,585
Social web
5,582
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Undetermined
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Buckley, Peter J.
90
Cuervo-Cazurra, Alvaro
55
Dunning, John H.
54
Narula, Rajneesh
53
Rugman, Alan M.
38
Verbeke, Alain
38
Ghauri, Pervez N.
35
Khan, Zaheer
32
Pedersen, Torben
32
Cantwell, John
29
Meyer, Klaus
29
Wu, Jie
29
Gaur, Ajai S.
27
Görg, Holger
27
Larimo, Jorma
27
Luo, Yadong
27
Kleinert, Jörn
25
Cavusgil, S. Tamer
24
Kumar, Vikas
24
Mudambi, Ram
24
Alon, Ilan
23
Etemad, Hamid
23
Gabrielsson, Mika
23
Ramamurti, Ravi
23
Vissak, Tiia
23
Jones, Geoffrey
21
Kotabe, Masaaki
21
Marinova, Svetla Trifonova
21
Tulder, Rob van
21
Cui, Lin
20
Kuivalainen, Olli
20
Tarba, Shlomo Yedidia
20
Casson, Mark
19
Ciravegna, Luciano
19
Dimitratos, Pavlos
19
Goldstein, Andrea
19
Marinov, Marin A.
19
Oh, Chang Hoon
18
Sauvant, Karl P.
18
Yeung, Henry Wai-Chung
18
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Edward Elgar Publishing
39
National Bureau of Economic Research
29
OECD
13
University of Reading / Department of Economics
12
IGI Global
9
Springer Fachmedien Wiesbaden
8
UNCTAD
7
Bertelsmann Stiftung
4
Campus Verlag
4
Information Resources Management Association
4
Kiel Institute for the World Economy
4
World Bank
4
Academy of International Business / UK Chapter
3
Centre on Transnational Corporations
3
European University Institute / Department of Law
3
Institut für Weltwirtschaft
3
Institute for International Economics <Washington, DC>
3
International Students Committee
3
Internationaler Währungsfonds
3
Közgazdaság- és Regionális Tudományi Kutatóközpont / Világgazdasági Intézet
3
Springer International Publishing
3
Walter de Gruyter GmbH & Co. KG
3
William Davidson Institute <Ann Arbor, Mich.>
3
DePaul University / College of Commerce
2
Ekonomiska forskningsinstitutet <Stockholm>
2
Ethikforum Regio Bodensee <3, 1999, Konstanz>
2
Fachhochschule Konstanz
2
German Institute of Development and Sustainability
2
Gottlieb-Daimler-und-Karl-Benz-Stiftung
2
Groupe d'Études et de Recherches Permanent sur l'Industrie et les Salariés de l'Automobile
2
HWWA-Institut für Wirtschaftsforschung
2
Harvard Graduate School of Business Administration
2
Institut Arbeit und Technik
2
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
2
International Finance Corporation
2
International Forum on Globalization
2
Internationale Arbeitsorganisation
2
Internationales Arbeitsamt
2
Ladenburger Kolleg Globalisierung Verstehen und Gestalten <1998, Ladenburg>
2
Max-Planck-Institut für Gesellschaftsforschung
2
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International business review : the official journal of the European International Business Academy
302
Journal of world business : JWB
180
Journal of business research : JBR
159
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
142
Journal of international management
126
Management international review : mir ; journal of international business
115
Journal of international entrepreneurship
85
International journal of emerging markets
73
European journal of international management : EJIM
72
Multinational business review
72
Thunderbird international business review
69
International marketing review
65
Management international review : MIR ; journal of international business
48
Entrepreneurial business and economics review : EBER
46
SpringerLink / Bücher
45
Critical perspectives on international business
44
Global strategy journal : GSJ
43
Handbook of research on European business and entrepreneurship : towards a theory of internationalization
41
International journal of business and globalisation : IJBG
41
Journal of business ethics : JOBE
41
The international journal of human resource management
41
Asian business & management
39
Edward Elgar E-Book Archive
39
Journal of international marketing
37
Journal of East-West business
33
Journal of teaching in international business
33
Asia Pacific business review
32
European business review : EBR ; the official journal of the International Management Centres, Europe
30
Review of international business and strategy
30
Transnational corporations : investment and development
30
Industrial marketing management : the international journal for industrial and high-tech firms
29
Journal of economic geography
29
NBER working paper series
29
Research policy : policy, management and economic studies of science, technology and innovation
29
Advances in global leadership
27
Harvard business review : HBR
27
Europäische Hochschulschriften / 5
26
NBER Working Paper
25
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
24
Global strategy journal
24
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ECONIS (ZBW)
11,406
USB Cologne (EcoSocSci)
154
EconStor
80
USB Cologne (business full texts)
5
RePEc
4
OLC EcoSci
3
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1
Enhancing consumer attitude toward culturally mixed symbolic products from foreign global brands in an emerging-market setting : the role of cultural respect
Guo, Xiaoling
;
Heinberg, Martin
;
Zou, Shaoming
- In:
Journal of international marketing
27
(
2019
)
3
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012106870
Saved in:
2
Developing an understanding of the human resource (HR) complexities in Pakistan with a GLOBE cultural lens
Nadeem, Sadia
;
Sully De Luque, Mary F.
- In:
Journal of management & organization : JMO
26
(
2020
)
4
,
pp. 483-501
Persistent link: https://www.econbiz.de/10012244403
Saved in:
3
An exploratory examination of the relationship between time-in-market and market share for foreign firms in a consumer ethnocentric emerging market
Pleshko, Larry P.
;
Heiens, Richard A.
- In:
International journal of business and emerging markets …
11
(
2019
)
2
,
pp. 109-121
Persistent link: https://www.econbiz.de/10012135582
Saved in:
4
Diversity and consumer dispositions towards foreign countries in an emerging market
Belbağ, Aybegüm Güngördü
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2218-2238
Persistent link: https://www.econbiz.de/10014449814
Saved in:
5
International business marketing in emerging country markets : the third wave of internationalization of firms
Jansson, Hans
-
2009
-
Paperback ed.
Persistent link: https://www.econbiz.de/10003806717
Saved in:
6
Exporters moving toward emerging markets : a resource-based approach
Bortoluzzi, Guido
;
Chiarvesio, Maria
;
Di Maria, Eleonora
; …
- In:
International marketing review
31
(
2014
)
5
,
pp. 506-525
Persistent link: https://www.econbiz.de/10010415263
Saved in:
7
Are born global firms really a "new breed" of exporters? : empirical evidence from an emerging market
Moen, Øystein
;
Mohammad Falahat
;
Lee, Yan Yin
- In:
Journal of international entrepreneurship
20
(
2022
)
1
,
pp. 157-193
Persistent link: https://www.econbiz.de/10013190639
Saved in:
8
Export performance of international new ventures in emerging market
Mohammad Falahat
;
Migin, Melissa W.
- In:
International journal of business and globalisation : IJBG
19
(
2017
)
1
,
pp. 111-125
Persistent link: https://www.econbiz.de/10011847642
Saved in:
9
Country of brand origin positioning and financial performance : effects on internationalized companies from an emerging market
Porto, Rafael Barreiros
;
Akitaya, Paula Borges Gomes
; …
- In:
International journal of emerging markets
18
(
2023
)
8
,
pp. 1808-1826
Persistent link: https://www.econbiz.de/10014333936
Saved in:
10
Impact of cultural differences on foreign customers' perceived local services
Lin, Chinho
;
Nguyen, Conghoang
;
Lin, Binshan
- In:
The journal of services marketing
27
(
2013
)
6
,
pp. 500-510
Persistent link: https://www.econbiz.de/10010198107
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