Trade expert Juhasz explores the Bush Administration's plan to dominate the world through a corporate globalization agenda, first in Iraq, then the proposed U.S.-Middle East Free Trade Area, and ultimately as a cornerstone to the global Bush Doctrine. Bush's "free trade" economic model argues...

This interesting book covers the development of 19 prominent European, American and Asian companies from their humble origins to their current status as global operators. The case studies review the changes of their corporate structures and the successes and failures of their marketing and...