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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Strategisches Management
39,954
Strategic management
32,656
Beziehungsmarketing
25,195
Relationship marketing
25,167
Customer satisfaction
13,771
Kundenzufriedenheit
13,636
Konsumentenverhalten
11,375
Consumer behaviour
11,361
Service quality
7,576
Dienstleistungsqualität
7,560
Wettbewerbsvorteil
6,987
Theorie
6,945
Theory
6,882
Competitive advantage
6,587
Deutschland
5,831
Germany
5,361
Unternehmenserfolg
4,556
Firm performance
4,348
USA
3,830
United States
3,690
Innovationsmanagement
3,502
Innovation
3,490
Marketingmanagement
3,275
Innovation management
3,243
Marketing management
3,183
Markenführung
3,073
Brand management
3,072
Organisatorischer Wandel
3,044
Organizational change
3,042
KMU
2,924
SME
2,913
Lieferantenmanagement
2,855
Supplier relationship management
2,854
Electronic Commerce
2,744
Transnational corporation
2,685
E-commerce
2,541
Social Web
2,429
Social web
2,428
Management
2,388
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Undetermined
725
Free
335
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Article
1,752
Book / Working Paper
1,124
Journal
13
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Article in journal
1,177
Aufsatz in Zeitschrift
1,177
Aufsatz im Buch
521
Book section
521
Hochschulschrift
160
Collection of articles of several authors
131
Sammelwerk
131
Case study
118
Fallstudie
118
Thesis
112
Graue Literatur
111
Non-commercial literature
111
Aufsatzsammlung
98
Working Paper
89
Arbeitspapier
84
Lehrbuch
55
Textbook
48
Reprint
34
Bibliografie enthalten
28
Bibliography included
28
Dissertation u.a. Prüfungsschriften
28
Konferenzschrift
28
Conference proceedings
17
Fallstudiensammlung
13
Bibliografie
11
Glossar enthalten
10
Glossary included
10
Festschrift
9
Bibliographie
7
Collection of articles written by one author
7
Conference paper
7
Konferenzbeitrag
7
Sammlung
7
Handbook
6
Handbuch
6
Interview
6
Guidebook
4
Ratgeber
4
Elektronischer Datenträger
3
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3
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English
2,585
German
250
Undetermined
30
French
16
Spanish
8
Russian
4
Polish
3
Italian
2
Portuguese
2
Danish
1
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Author
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Rugman, Alan M.
64
Buckley, Peter J.
56
Verbeke, Alain
45
Pedersen, Torben
21
Tallman, Stephen B.
16
Hashai, Niron
14
Pearce, Robert
14
Cuervo-Cazurra, Alvaro
13
Schmid, Stefan
12
Clegg, Jeremy
11
Yip, George S.
11
Birkinshaw, Julian
10
Casson, Mark
10
Morschett, Dirk
10
Mudambi, Ram
10
Teece, David J.
10
Andersson, Ulf
9
Bartlett, Christopher A.
9
Collinson, Simon
9
Hansen, Michael W.
9
Lasserre, Philippe
9
Luo, Yadong
9
Mellahi, Kamel
9
Wu, Jie
9
Zentes, Joachim
9
Demirbag, Mehmet
8
Devinney, Timothy Michael
8
Ghauri, Pervez N.
8
Ghoshal, Sumantra
8
Meyer, Klaus
8
Ramamurti, Ravi
8
Rohrbeck, René
8
Beamish, Paul W.
7
Cross, Adam R.
7
Doz, Yves L.
7
Festing, Marion
7
Ghemawat, Pankaj
7
Govindarajan, Vijay
7
Gupta, Anil K.
7
Hitt, Michael A.
7
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Institution
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Edward Elgar Publishing
13
IGI Global
2
International Business Machines Corporation
2
National Bureau of Economic Research
2
Springer Fachmedien Wiesbaden
2
Strategic Management Society
2
AIB-UKI Conference <45., 2018, Birmingham>
1
Academy of International Business / UK Chapter
1
American Graduate School of International Management <Glendale, Ariz.>
1
Australian Centre for International Business
1
Boeing Institute of International Business
1
Boeing Institute of International Business, Saint Louis, Mo.
1
Books on Demand GmbH <Norderstedt>
1
Carl-Auer-Systeme Verlag und Verlagsbuchhandlung GmbH
1
Carron Company
1
Center for Urban & Real Estate Management <Zürich>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <17, 2009, Wien>
1
De Gruyter Oldenbourg
1
DePaul University / College of Commerce
1
Deutsch-Brasilianische Industrie- und Handelskammern
1
Duncker & Humblot
1
ESCP-EAP European School of Management <Paris u.a.>
1
Ecole des hautes études commerciales <Frankreich>
1
European International Business Academy <Maastricht, Netherlands)> / Conference
1
Fundación CODESPA <Madrid>
1
Gesellschaft für Ökologische Kommunikation mbH
1
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
1
Institut für Sozialwissenschaftliche Forschung <München>
1
Institut zur Cooperation bei Entwicklungs-Projekten <Wien>
1
Institute for Business and Economic Research, School of Business, San Jose State University
1
Institutet för Internationellt Företagande
1
Instituto de Economia <Campinas>
1
International Conference on Business History <1, 1974, Susono>
1
International Finance Corporation
1
Jebel Ali / Free Zone Authority
1
Katholische Universität Eichstätt-Ingolstadt
1
Leuphana Universität Lüneburg
1
London Business School
1
Lyndon B. Johnson School of Public Affairs
1
Manchester Business School
1
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Published in...
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International business review : the official journal of the European International Business Academy
63
Journal of world business : JWB
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
36
Management international review : mir ; journal of international business
36
SpringerLink / Bücher
35
Journal of international management
34
Journal of business research : JBR
27
Global strategy journal : GSJ
25
Multinational business review
19
European journal of international management : EJIM
18
Springer eBook Collection
16
Edward Elgar E-Book Archive
15
European management journal
15
Journal of business strategy
15
Asia Pacific business review
14
International marketing review
14
The Oxford handbook of international business
14
Thunderbird international business review
14
Emerging multinationals in emerging markets
13
Global strategy journal
13
Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of international marketing
13
New horizons in international business
12
Transnational corporations and development policy : critical perspectives
12
Critical perspectives on international business
11
Harvard business review : HBR
11
Research in global strategic management : a research annual
11
Transnational corporations and local firms in developing countries : linkages and upgrading
11
Europäische Hochschulschriften / 5
10
Foreign direct investment, China and the world economy
10
International journal of emerging markets
10
Journal of business ethics : JOBE
10
Journal of international entrepreneurship
10
The Academy of International Business
10
mir-Edition
10
Journal of management studies : JMS
9
Research in global strategic management
9
Strategic management journal
9
Asian business & management
8
Case studies on MNCs in India
8
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Source
All
ECONIS (ZBW)
2,744
USB Cologne (EcoSocSci)
129
EconStor
6
USB Cologne (business full texts)
5
OLC EcoSci
5
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1
Corporate advantage in customer-centric diversification
Manral, Lalit
;
Harrigan, Kathryn Rudie
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 498-519
Persistent link: https://www.econbiz.de/10011976044
Saved in:
2
Perceived price as antecedent of satisfaction and loyalty : learn from fast food multinational restaurants in Indonesia
Syah, Tantri Yanuar Rahmat
;
Alimwidodo, Patrick Christian
; …
- In:
Central European business review : CEBR
11
(
2022
)
4
,
pp. 63-84
Persistent link: https://www.econbiz.de/10013457318
Saved in:
3
Cross-national collaboration of marketing personnel within a multinational : leveraging customer participation for new product advantage
Griffith, David A.
;
Lee, Hannah S.
- In:
Journal of international marketing
24
(
2016
)
4
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011626803
Saved in:
4
Protectionism and its impact on MNC subsidiaries' performance
Ghauri, Pervez N.
;
Xiao, Simon Shufeng
;
Park, Byung Il
; …
- In:
Management international review : MIR ; journal of …
63
(
2023
)
5
,
pp. 731-757
Persistent link: https://www.econbiz.de/10014514307
Saved in:
5
Identifying customer needs through knowledge sharing in inter-firm relationships
Bhatti, Waheed Akbar
- In:
Journal of promotion management : JPM
24
(
2018
)
5
,
pp. 604-616
Persistent link: https://www.econbiz.de/10011979186
Saved in:
6
Impact of cultural differences on foreign customers' perceived local services
Lin, Chinho
;
Nguyen, Conghoang
;
Lin, Binshan
- In:
The journal of services marketing
27
(
2013
)
6
,
pp. 500-510
Persistent link: https://www.econbiz.de/10010198107
Saved in:
7
Chinese customers' loyalty to international consulting firms
Li, Qianqian
;
Zheng, Qinqin
- In:
The service industries journal
33
(
2013
)
15/16
,
pp. 1495-1513
Persistent link: https://www.econbiz.de/10010229420
Saved in:
8
Management von
Kundenzufriedenheit
: ein Beispiel aus dem Maschinen-/Anlagenbau
Beutin, Nikolas
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 431-446)
.
2008
Persistent link: https://www.econbiz.de/10003744954
Saved in:
9
Antecedents and consequences of interaction orientation : a longitudinal study in large corporations
Laack, Melania van
-
2019
-
1. Auflage
Persistent link: https://www.econbiz.de/10012049330
Saved in:
10
Developing a global CRM strategy
Shumanov, Michael
;
Ewing, Michael
-
2010
Persistent link: https://www.econbiz.de/10003903325
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