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~subject:"Nachhaltige Entwicklung"
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Nachhaltige Entwicklung
Consumer behaviour
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Konsumentenverhalten
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10
Online-Marketing
10
Beziehungsmarketing
6
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Advertising
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Asia
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Asien
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Customer value
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Kundenwert
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Welt
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Werbung
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Marketingmanagement
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Mobilkommunikation
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Motivation
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Perceived interactivity
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social media
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Brand
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Brand image
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Competition
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Customer equity
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Customer integration
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Customer satisfaction
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Kim, Juran
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Kim, Kyung Hoon
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Bae, Joonheui
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Lee, Eung Jin
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Lee, Ki Hoon
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Schellhase, Ralf
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Taylor, Charles Robert
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of business research : JBR
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ECONIS (ZBW)
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The effect of environmental cues on the purchase intention of sustainable products
Lee, Eung Jin
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 425-433
Persistent link: https://www.econbiz.de/10012417149
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2
Social dimension of sustainability : from community to social capital
Kim, Juran
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 175-181
Persistent link: https://www.econbiz.de/10011891433
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3
Measures of perceived sustainability
Kim, Juran
;
Taylor, Charles Robert
;
Kim, Kyung Hoon
; …
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
2
,
pp. 182-193
Persistent link: https://www.econbiz.de/10011302912
Saved in:
4
Special issue: Sustainable marketing in Asia and the world
Kim, Juran
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011407166
Saved in:
5
Sustainable marketing in Asia and the world
Kim, Juran
;
Schellhase, Ralf
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
3
,
pp. 195-197
Persistent link: https://www.econbiz.de/10011407167
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