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An examination of consumers' cross-shopping behaviour

Skallerud, Kåre; Korneliussen, Tor; Olsen, Svein O. - In: Journal of retailing and consumer services 16 (2009) 3, pp. 181-189

Persistent link: https://www.econbiz.de/10003852518

Driftsundersokelser i rekeindustrien, 1983

Olsen, Svein O. - 1984

Persistent link: https://www.econbiz.de/10000705800

The role of satisfaction, norms and conflict in families' eating behaviour

Olsen, Svein O.; Grunert, Klaus G. - In: European journal of marketing : EJM 44 (2010) 7/8, pp. 1165-1181

Persistent link: https://www.econbiz.de/10008650634

Consumer participation : the case of home meal preparation

Olsen, Svein O.; Huynh Thi Xuan Mai - In: Psychology & marketing 30 (2013) 1, pp. 1-11

Persistent link: https://www.econbiz.de/10009716266

Differences and similarities between impulse buying and variety seeking : a personality-based perspective

Olsen, Svein O.; Tudoran, Ana Alina; Honkanen, Pirjo; … - In: Psychology & marketing 33 (2016) 1, pp. 36-47

Persistent link: https://www.econbiz.de/10011433823

Tourist motivation with sun and sand destinations : satisfaction and the WOM-effect

Prebensen, Nina; Skallerud, Kåre; Chen, Joseph - In: Journal of travel and tourism marketing 27 (2010) 8, pp. 858-873

Persistent link: https://www.econbiz.de/10008842508

Innovativ og opplevelsesbasert verdiskaping i reiselivsnæringen

Jensen, Øystein (contributor); Skallerud, Kåre (contributor) - 2015 - 1. utgave, 1. opplag

Persistent link: https://www.econbiz.de/10011400264

The Role of Satisfaction, Norms and Conflict in Families Eating Behaviour

Olsen, Svein Ottar; Grunert, Klaus G. - 2011

Purpose - The purpose of this study is to analyse the relationship between satisfaction and consumer behaviour by proposing and testing a model of how moral and social influences interact with individual satisfaction and conflict to explain and understand consumer behaviour in a family context,...

Persistent link: https://www.econbiz.de/10014187095

Including ambivalence as a basis for benefit segmentation

Ottar Olsen, Svein; Prebensen, Nina; Larsen, Thomas A. - In: European Journal of Marketing 43 (2009) 5/6, pp. 762-783

Purpose – The purpose of this paper is to explore the use of ambivalence in benefit‐based segmentation of convenience food in Norway. Design/methodology/approach – Building on the attitude‐ambivalence literature and research about food convenience, a hierarchic cluster analysis is...

Persistent link: https://www.econbiz.de/10014722578

The role of satisfaction, norms and conflict in families' eating behaviour

Ottar Olsen, Svein; Grunert, Klaus G. - In: European Journal of Marketing 44 (2010) 7/8, pp. 1165-1181

Purpose – The purpose of this study is to analyse the relationship between satisfaction and consumer behaviour by proposing and testing a model of how moral and social influences interact with individual satisfaction and conflict to explain and understand consumer behaviour in a family...

Persistent link: https://www.econbiz.de/10014722674