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Zukunftsperspektiven der Shopper-Marktforschung : wie Internet und Smartphones das Kaufverhalten und damit auch die Forschung verändern

Ott, Cirk Sören - In: Zukunft der Marktforschung : Entwicklungschancen in …, (pp. 253-267). 2015

Persistent link: https://www.econbiz.de/10011280751

Rules of attraction : females perception of male self-representation in a dating app

Roshchupkina, Olga; Kim, Olga; Lee, Eun-Ju - In: Asia marketing journal 24 (2023) 4, pp. 169-177

Persistent link: https://www.econbiz.de/10013555700

Assessing e-service quality : the current state of E-S-QUAL

Petnji Yaya, Luc Honore; Marimon, Frederic; Casadesús, … - In: Total quality management & business excellence : an … 23 (2012) 12, pp. 1363-1378

Persistent link: https://www.econbiz.de/10009687481

Methodology of research on internationalisation process of e-commerce enterprises

Grochal-Brejdak, Magdalena - In: Management 11 (2016) 1, pp. 51-66

Persistent link: https://www.econbiz.de/10011481253

Handbook of research on online discussion-based teaching methods

Wilton, Lesley (ed.); Brett, Clare (ed.) - 2020

Persistent link: https://www.econbiz.de/10012394783

Analysing online shopping attributes to influence consumer purchasing for fashion products

Vignali, Gianpaolo; Zhao, Jing; Campaniolo, Daniela - In: International journal of business and globalisation : IJBG 13 (2014) 3, pp. 387-418

Persistent link: https://www.econbiz.de/10011289430

What can influence the consumers' online word-of-mouth? : an online gaming perspective

Liao, Shu-hsien; Chung, Yu-chun; Chang, Wen-jung - In: International journal of services technology and management 19 (2013) 4/5/6, pp. 278-293

Persistent link: https://www.econbiz.de/10009791681

A study of consumer preferences for e-retailer' attributes : an application of conjoint analysis

Peral Peral, Begoña; Rey, Joaquina Rodríguez-Bobada; … - In: The international journal of management science and … (2012) 3, pp. 38-62

The aim of this work is to determine and analyse consumer preferences regarding the profiles of an e-retailer's web page. Two types of products are examined, a pleasure trip and a laptop computer, to test whether there are differences in the individuals' preferences. There are two reasons for...

Persistent link: https://www.econbiz.de/10010350250

Behavioural analysis of subjects interacting with information technology : categorising the behaviour of e-consumers

Cristóbal-Fransi, Eduard; Martín-Fuentes, Eva; … - In: International journal of services technology and management 21 (2015) 1/2/3, pp. 163-182

Persistent link: https://www.econbiz.de/10011442834

Key factors in successful online grocery retailing : empirical evidence from Tokyo, Japan

Hirogaki, Mitsunori - In: International journal of entrepreneurship and small business 26 (2015) 2, pp. 139-153

Persistent link: https://www.econbiz.de/10011458825

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