Pelău, Corina; Ghinea, Valentina; Hrib, Bogdan - In: Amfiteatru economic : an economic and business research … 25 (2023), pp. 1081-1094
research is to determine whether a good-looking, interesting, and attractive book shelf used as a background on online … intellectual image, becomes a valid buying motive for books. This result has important implications for the future book sales … strategy and highlights the major role played by the aspect of book covers in sustainable future sales. Attention is also …