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Wine attributes, perceived risk and online wine purchase intention : the cross-level interaction effects of website quality
Cho, Meehee; Bonn, Mark Andrew; Kang, Sora - In: International journal of hospitality management 43 (2014), pp. 108-120
Persistent link: https://www.econbiz.de/10010427928
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Identifying attributes of wineries that increase visitor satisfaction and dissatisfaction : applying an aspect extraction approach to online reviews
Shin, Seunghun; Nicolau, Juan Luis - In: Tourism management : research, policies, practice 91 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013271648
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Virtual wine tours and wine tasting : the influence of offline and online embodiment integration on wine purchase decisions
Wen, Han; Leung, Xi Y. - In: Tourism management : research, policies, practice 83 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012417923
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Purchasing wine online : the effects of social influence, perceived usefulness, perceived ease of use, and wine involvement
Bonn, Mark Andrew; Kim, Woo Gon; Kang, Sora; Cho, Meehee - In: Journal of hospitality marketing & management 25 (2016) 7/8, pp. 841-869
Persistent link: https://www.econbiz.de/10011621361
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Interstate wine shipments and e-commerce
McFadden, Daniel - In: Journal of wine economics 1 (2006) 1, pp. 3-6
Persistent link: https://www.econbiz.de/10003895096
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The service-dominant logic perspective for enhancing the e-commerce of wine : a test/application on the Italian wine sector
Festa, Giuseppe; Cuomo, Maria Teresa; Metallo, Gerardino - In: Journal of business research : JBR 101 (2019), pp. 477-484
Persistent link: https://www.econbiz.de/10012103430
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Impacts of marketing strategy and social media activity on the profitability of online wine shops : the case of Hungary
Balogh, Jeremiás Máté; Mizik, Tamás - In: Economies : open access journal 10 (2022) 12, pp. 1-15
Today, the wine business can benefit significantly from the advantages of online sales and the use of social media …. However, while the online wine business is growing and the number of online buyers is increasing in Hungary, the impact of … profitability. For this reason, the top 12 Hungarian online wine shops were analyzed. The results revealed that the Hungarian online …
Persistent link: https://www.econbiz.de/10013499872
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Investigation the segment specific preferences for hedonic and utilitarian online-shop characteristics : the case of German online wine shops
Habann, Frank; Zerres, Christopher; Zaworski, Lukas - In: International journal of internet marketing and … 12 (2018) 3, pp. 255-269
Persistent link: https://www.econbiz.de/10011918362
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The effect of stereotypical music on the customer selection of wine in an online environment
Damen, Marlou; Hest, Iris van; Wernaart, Bart F. W. - In: Journal of innovations in digital marketing 2 (2021) 2, pp. 37-47
Persistent link: https://www.econbiz.de/10014383262
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Enriching product exposure in e-commerce through a hedonistic and utilitarian cue
Szymkowiak, Andrzej; Garczarek-Bąk, Urszula; Faganel, … - In: Wine Economics and Policy 13 (2024) 1, pp. 109-126
investigate how the placement of elements related to wine consumption, such as a 'Glass', and the representation of the product …With the projected growth in the global wine market, the ongoing impact of the COVID-19 pandemic, and the increasing … research has shed light on the potential of online sales platforms for wineries and the role of wine bottle labels in …
Persistent link: https://www.econbiz.de/10015057539