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Cross-border e-commerce as a foreign market entry mode among SMEs : the relationship between export capabilities and performance
Cassia, Fabio; Magno, Francesca - In: Review of international business and strategy 32 (2022) 2, pp. 267-283
Persistent link: https://www.econbiz.de/10013189313
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Hyper-localizing e-commerce strategy : an emerging market perspective
Singh, Nitish; Keating, Brendan M. - In: Emerging markets from a multidisciplinary perspective : …, (pp. 89-94). 2018
Persistent link: https://www.econbiz.de/10011825143
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The effects of retail banner standardization on the performance of global retailers
Nath, Pravin; Kirca, Ahmet H.; Kim, Saejoon; Andras, … - In: Journal of retailing 95 (2019) 3, pp. 30-46
Persistent link: https://www.econbiz.de/10012130004
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Organizational influences and performance impact of cross-border e-commerce barriers : the moderating role of home country digital infrastructure and foreign market internet penetr...
Eduardsen, Jonas Strømfeldt; Marinova, Svetla Trifonova; … - In: Management international review : MIR ; journal of … 63 (2023) 3, pp. 433-467
Persistent link: https://www.econbiz.de/10014340945
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Research on the status quo and countermeasures of cross-border e-commerce development in Arab Countries
Aqlan, Mohammed Abdo Ahmed - In: Inventi impact: international trade (2020) 4, pp. 193-199
Persistent link: https://www.econbiz.de/10012654675
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Figurative language in Arabic e-commerce text
Ahmad, Rizwan; Torlakova, Ludmila; Liginlal, Divakaran; … - In: International journal of business communication : IJBC … 57 (2020) 3, pp. 279-301
Persistent link: https://www.econbiz.de/10012229539
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Do country and culture influence online reviews? : an analysis of a multinational retailer's country-specific sites
Barbro, Patrick A.; Mudambi, Susan M.; Schuff, David - In: Journal of international consumer marketing 32 (2020) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10012200795
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The effect of culture values on consumer intention to use Arabic e-commerce websites in Jordan: an empirical investigation
Kamsuriah Ahmad; Ayyash, Mohannad Moufeed; Omar … - In: International journal of business information systems : … 29 (2018) 2, pp. 155-182
Persistent link: https://www.econbiz.de/10011980255
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How advertisers can target Arab e-consumers more effectively : a framework for localizing digital advertising and marketing content to Arab e-consumers
Benmamoun, Mamoun; Singh, Nitish; Sobh, Rana - In: Journal of advertising research 59 (2019) 2, pp. 171-184
Persistent link: https://www.econbiz.de/10012109423
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Implementation of the COD payment method on e-commerce websites in the Arab Region
Halaweh, Mohanad - In: International journal of business information systems : … 32 (2019) 2, pp. 145-160
Persistent link: https://www.econbiz.de/10012154579