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Online-Handel
Consumer behaviour
82,015
Konsumentenverhalten
79,535
Relationship marketing
25,963
Beziehungsmarketing
25,288
Theorie
10,872
Theory
10,705
Brand management
8,060
Markenführung
8,016
Customer satisfaction
7,912
Kundenzufriedenheit
7,716
Brand image
6,925
Markenimage
6,881
Service quality
6,115
Dienstleistungsqualität
6,063
Deutschland
5,852
Online retailing
5,758
Social Web
5,591
Social web
5,588
Germany
5,551
USA
5,498
United States
5,244
Online-Marketing
5,090
Internet marketing
5,067
Einzelhandel
4,526
Retail trade
4,482
Electronic Commerce
4,456
Brand
4,393
Markenartikel
4,381
E-commerce
4,307
Marketingmanagement
3,826
Marketing management
3,811
Werbewirkung
3,637
Advertising effects
3,598
Verbraucherverhalten
3,572
Emotion
3,418
Experiment
3,384
Vertrauen
3,092
Confidence
3,076
Advertising
3,056
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Usman, Osly
19
Kumar, Dr. Vinay
15
Kalia, Prateek
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Kukar-Kinney, Monika
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Hackl, Franz
12
Law, Chun Hung Roberts
12
Rabinovich, Elliot
12
Winter-Ebmer, Rudolf
12
Baier, Daniel
11
Bauer, Hans H.
11
Benbasat, Izak
11
Breugelmans, Els
11
Chung, Namho
11
Dennis, Charles
11
Forsythe, Sandra
10
Khare, Arpita
10
Kim, Minjeong
10
Laroche, Michel
10
McManus, Brian
10
Stüber, Eva
10
Thaichon, Park
10
Akram, Umair
9
Ba, Sulin
9
Bhatnagar, Amit
9
Campo, Katia
9
Cebollada, Javier
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Choi, Jeonghye
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Dertwinkel-Kalt, Markus
9
Dwivedi, Yogesh Kumar
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Elfenbein, Daniel W.
9
Ghose, Anindya
9
Köster, Mats
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Liu, Yong
9
Pavlou, Paul A.
9
Richard, Marie-Odile
9
Schramm-Klein, Hanna
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Silva, Susana C.
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Tan, Yong
9
Tandon, Urvashi
9
Xu, Xun
9
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National Bureau of Economic Research
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OECD
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Books on Demand GmbH <Norderstedt>
4
Information Resources Management Association
4
IGI Global
2
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bergische Universität Wuppertal
1
Center of Market Oriented Product and Production Management
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Consumer Research and Evaluation Branch
1
Consumer and marketing law
1
Deutsche Bank <Frankfurt am Main> / Research
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Edward Elgar Publishing
1
Ekonomski Institut Zagreb
1
Europäische Kommission / Generaldirektion Gesundheit und Verbraucher
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Europäische Kommission / Generaldirektion Wettbewerb
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Friedrich-Schiller-Universität Jena
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Gesellschaft für Innovatives Marketing
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Gottlieb Duttweiler Institute
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Haufe-Lexware GmbH & Co. KG
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International Association for the Study of Insurance Economics
1
International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
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LE Europe <Körperschaft>
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Leibniz-Institut für Wirtschaftsforschung Halle
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MITP Verlags-GmbH & Co. KG
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Peter Lang GmbH
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Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
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Steinbeis, School of International Business and Entrepreneurship
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Steinbeis-Hochschule Berlin
1
Steinbeis-Stiftung für Wirtschaftsförderung
1
Technische Universität Dresden
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Valdani Vicari & Associati
1
Verlag Dr. Kovač
1
Verlag Werner Hülsbusch
1
WIK-Consult GmbH <Honnef>
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Journal of retailing and consumer services
346
Journal of business research : JBR
176
International journal of electronic marketing and retailing : IJEMR
88
Journal of internet commerce
87
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
80
Electronic commerce research
78
International journal of retail & distribution management
58
Information systems research : ISR
57
International journal of internet marketing and advertising : IJIMA
55
The international review of retail, distribution and consumer research
54
Cogent business & management
51
Journal of retailing
49
Journal of electronic commerce research : JECR
48
Management science : journal of the Institute for Operations Research and the Management Sciences
47
International journal of consumer studies
46
International journal of retail and distribution management
46
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of electronic commerce : IJEC
45
Asia Pacific journal of marketing and logistics
44
International journal of business information systems : IJBIS
44
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
44
International journal of e-business research : an official publication of the Information Resources Management Association
43
International journal of hospitality management
42
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
37
Psychology & marketing
36
Journal of management information systems : JMIS
35
Journal of fashion marketing and management
31
Electronic commerce research and applications
29
Journal of international consumer marketing
27
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
27
Technological forecasting & social change : an international journal
26
Journal of the Academy of Marketing Science
24
International journal of electronic business : IJEB
22
Journal of marketing
22
Tourism management : research, policies, practice
22
Information systems and e-business management : ISeB
21
Journal of consumer behaviour
20
The journal of services marketing
20
European journal of operational research : EJOR
19
International journal of contemporary hospitality management
19
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ECONIS (ZBW)
5,756
EconStor
13
OLC EcoSci
3
USB Cologne (EcoSocSci)
1
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1
Online relationship formation
Kozlenkova, Irina V.
;
Palmatier, Robert W.
;
Fang, Eric
; …
- In:
Journal of marketing
81
(
2017
)
3
,
pp. 21-40
Persistent link: https://www.econbiz.de/10011697750
Saved in:
2
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
3
Customer engagement model and consumer behaviour within omnichannel retailing
Theocharis, Dimitrios
;
Tsekouropoulos, Georgios
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 131-144
Persistent link: https://www.econbiz.de/10013258250
Saved in:
4
Analysing motivational factors influencing selection of commercial websites by consumer in the e-commerce (B2C)
Sameti, Ardalan
;
Khalili, Hamidreza
;
Sheybani, Hassan
- In:
International journal of electronic marketing and …
7
(
2016
)
1
,
pp. 39-65
Persistent link: https://www.econbiz.de/10011595025
Saved in:
5
An empirical study of factors affecting customer loyalty in e-business : a predictive study in selected states of India
Mackasare, Swapnil
;
Chowdhury, Sanjit Roy
- In:
International journal of electronic customer …
11
(
2017/2018
)
3
,
pp. 203-236
Persistent link: https://www.econbiz.de/10011966932
Saved in:
6
Physical web atmospherics : utilising internet of things to conceptualise store atmosphere in omnichannel retailing
Lazaris, Chris
;
Vrechopoulos, Adam
;
Doukidis, Georgios I.
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
4
,
pp. 389-416
Persistent link: https://www.econbiz.de/10011862048
Saved in:
7
The determinants of website purchases : the role of e-custumer loyalty and word-of.mouth
Pereira, Hélia Gonçalves
;
Cardoso, Margarida
; …
- In:
International journal of electronic marketing and …
8
(
2017
)
2
,
pp. 136-156
Persistent link: https://www.econbiz.de/10011796490
Saved in:
8
Retail brand equity : moderating role of retail price deals on retail brand association and retail brand equity relationship
Kumar, J. Ramesh
;
Saha, Raiswa
;
Manohar, Sridhar
; …
- In:
International journal of business innovation and …
21
(
2020
)
2
,
pp. 217-237
Persistent link: https://www.econbiz.de/10012175544
Saved in:
9
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
10
Absatzförderung im elektronischen Handel mit Verbrauchern (B2C)
Beicht, Marco
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003788241
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