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Sentiment analysis of social commerce : a harbinger of online reputation management
Olaleye, Sunday Adewale; Sanusi, Ismaila Temitayo; … - In: International journal of electronic business 14 (2018) 2, pp. 85-102
Persistent link: https://www.econbiz.de/10011980079
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Sentiment analysis : an effective way of interpreting consumer's inclinations towards a brand
Tiruwa, Anurag; Yadav, Rajan; Suri, P. K. - In: Transforming organizations through flexible systems …, (pp. 205-219). 2020
Persistent link: https://www.econbiz.de/10012127718
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Roles of negative emotions in customers' perceived helpfulness of hotel reviews on a user-generated review website : a text mining approach
Lee, Minwoo; Jeong, Miyoung; Lee, Jongseo - In: International journal of contemporary hospitality management 29 (2017) 2, pp. 762-783
Persistent link: https://www.econbiz.de/10011687726
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Exploring cruise tourists' sentiment expression pattern from online reviews : an insight into market positioning
Sun, Xiaodong; Cao, Xiulian; Lau, Yui-yip - In: Tourism management perspectives : TMP 49 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014554178
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Sentiment mining of online reviews of peer-to-peer accommodations : customer emotional heterogeneity and its influencing factors
Li, Rui; Li, Yong-Quan; Ruan, Wen-Qi; Zhang, Shu-Ning; … - In: Tourism management : research, policies, practice 96 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10013554999
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Measuring the Impact of Online Media on Consumers, Businesses and Society
Starosta, Kejo - 2022
Part I. State Of The Field -- Approaching Media Influence And Its Mechanisms -- Connections And Relationships In Europe And Worldwide And Their Impact -- Part Ii. Research On Online Media And The Impact On Consumers, Businesses And Society -- Methodology And Research Design -- Case Studies On...
Persistent link: https://www.econbiz.de/10013040835
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Impact of visual information on online consumer review behavior : evidence from a hotel booking website
Kim, Molan; Lee, Seung Min; Choi, Sanghak; Kim, Sang Yong - In: Journal of retailing and consumer services 60 (2021), pp. 1-7
Persistent link: https://www.econbiz.de/10012502720
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Exploratory study on the stability of consumer rationality in judging online reviews
Nakayama, Makoto - In: Journal of electronic commerce in organizations : the … 15 (2017) 1, pp. 1-22
Persistent link: https://www.econbiz.de/10011654779
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The competitive effects of online reviews on hotel demand
Cho, Sanghoon; Pekgün, Pelin; Janakiraman, Ramkumar; … - In: Journal of marketing 88 (2024) 2, pp. 40-60
Persistent link: https://www.econbiz.de/10014582896
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Optimizing customer engagement content strategy in retail and e-tail : available on online product review videos
Agrawal, Shiv Ratan; Mittal, Divya - In: Journal of retailing and consumer services 67 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013364445