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Buying while expecting to sell : the economic psychology of online resale
Chu, Hsunchi; Liao, Shuling - In: Journal of business research : JBR 63 (2010) 9/10, pp. 1073-1078
Persistent link: https://www.econbiz.de/10008652779
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How People Buy Online : The Psychology Behind Consumer Behaviour
Gupta, Seema - 2021 - 1st ed.
Cover -- Contents -- Preface -- Acknowledgements -- Chapter 1 Psychology of a Digital Consumer -- Chapter 2 Putting Science Back in Marketing -- Chapter 3 How to Make Someone Say Yes -- Chapter 4 Perceived Risk -- Chapter 5 The Art of Fascination in Marketing -- Chapter 6 Memory and Marketing --...
Persistent link: https://www.econbiz.de/10012438968
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Trust in online recommendations : an evolutionary psychology perspective
Prendergast, Gerard; Paliwal, Aishwarya; Chan, Kelvyn Ka Fuk - In: International journal of advertising : the quarterly … 37 (2018) 2, pp. 199-216
Persistent link: https://www.econbiz.de/10011859272
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How people buy online : the psychology behind consumer behaviour
Gupta, Seema - 2021
Persistent link: https://www.econbiz.de/10012430294
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Die Wirkung von Interaktivität in Onlineshops auf den Kunden : empirische Untersuchung von Onlineshops mit unterschiedlichen Graden an Interaktivität
Diehl, Sandra; Terlutter, Ralf; Weinberg, Peter - In: Vielfalt und Einheit in der Marketingwissenschaft : ein …, (pp. 479-498). 2007
Persistent link: https://www.econbiz.de/10003532009
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Online shopping behaviour among the Indian youth : (the E-eneration : an effect of globalization)
Mathew, Priya Mary - In: New concepts and practices related to human behaviour : …, (pp. 274-285). 2008
Persistent link: https://www.econbiz.de/10003765102
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An exploratory study of young Chinese customers' online shopping behaviours and service quality perceptions
Mummalaneni, Venkatapparao; Meng, Juan - In: Young consumers : insight and ideas for responsible … 10 (2009) 2, pp. 157-169
Persistent link: https://www.econbiz.de/10003860058
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The socio-demographic profile of Generation Y online shoppers in Taiwan
Lai, I. K. W.; Liang, D. - In: International journal of electronic customer … 3 (2009) 2, pp. 132-148
Persistent link: https://www.econbiz.de/10003850194
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Online shopping in India
Gupta, S. L. - In: Business environment in India : some aspects, (pp. 158-175). 2009
Persistent link: https://www.econbiz.de/10003881899
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Innovativeness
Khare, Arpita; Shveta Singh; Khare, Anshuman - In: Journal of internet commerce 9 (2010) 3/4, pp. 164-185
Persistent link: https://www.econbiz.de/10008825706