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Online-Marketing
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of hospitality management
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Technological forecasting & social change : an international journal
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International journal of internet marketing and advertising : IJIMA
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Journal of retailing and consumer services
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Management science : journal of the Institute for Operations Research and the Management Sciences
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European journal of marketing : EJM
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Information systems research : ISR
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International journal of business information systems : IJBIS
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of internet commerce
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Journal of marketing communications
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Electronic markets : the international journal on networked business
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Global business review
4
Information technology and management
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International journal of technology marketing : IJTMkt
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Journal of management information systems : JMIS
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Journal of organizational computing and electronic commerce
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Journal of strategic marketing
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3
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Twitter use related to reality television characters : association with increased marijuana use
Fogel, Joshua
;
Travis, Yosef
- In:
Journal of organizational computing and electronic commerce
27
(
2017
)
2
,
pp. 152-161
Persistent link: https://www.econbiz.de/10011687513
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2
Online social notworks and insights into marketing communications
Acer, Adam S.
;
Polonsky, Maxim
- In:
Journal of internet commerce
6
(
2007
)
4
,
pp. 55-72
Persistent link: https://www.econbiz.de/10003758740
Saved in:
3
33 million people in the room : how to create, influence, and run a successful business with social networking
Powell, Julietiette
-
2009
Persistent link: https://www.econbiz.de/10003776938
Saved in:
4
Marketing to the social web : how digital customer communities build your business
Weber, Larry
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10003777510
Saved in:
5
This is social media : tweet, post, link and blog your way to business success
Clapperton, Guy
-
2009
Persistent link: https://www.econbiz.de/10003865476
Saved in:
6
Social Media Marketing : Marketing mit Blogs, sozialen Netzwerken und weiteren Anwendungen des Web 2.0
Hettler, Uwe
-
2010
Persistent link: https://www.econbiz.de/10003819340
Saved in:
7
Social Media Marketing : Strategien für Twitter, Facebook & Co.
Weinberg, Tamar
-
2010
Persistent link: https://www.econbiz.de/10003907120
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8
ROI of social media : how to improve the return on your social marketing investment
Powell, Guy R.
;
Groves, Steven
;
Dimos, Jerry
-
2011
Persistent link: https://www.econbiz.de/10008902513
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9
Social Media : wie Sie mit Twitter, Facebook und Co. Ihren Kunden näher kommen
Rose, Thomas
;
Koch, Bastian
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008904299
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10
Perceived intrusiveness in digital advertising : strategic marketing implications
Truong, Yann
;
Simmons, Geoff
- In:
Journal of strategic marketing
18
(
2010
)
3
,
pp. 239-256
Persistent link: https://www.econbiz.de/10003988716
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