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The relqual scale: a measure o...
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Online-Marketing
Relationship marketing
25,943
Beziehungsmarketing
25,154
Consumer behaviour
8,778
Konsumentenverhalten
8,731
Customer satisfaction
5,359
Kundenzufriedenheit
5,307
Service quality
3,871
Dienstleistungsqualität
3,848
Brand management
2,537
Markenführung
2,533
Deutschland
2,237
Germany
2,221
Theory
2,212
Theorie
2,208
Lieferantenmanagement
2,173
Supplier relationship management
2,173
Social Web
1,989
Social web
1,989
Marketingmanagement
1,889
Marketing management
1,876
Brand image
1,861
Markenimage
1,857
Electronic Commerce
1,664
E-commerce
1,615
Internet marketing
1,530
Kundenwert
1,462
Customer value
1,438
Customer integration
1,428
Kundenintegration
1,428
Vertrauen
1,348
Confidence
1,346
Einzelhandel
1,317
Retail trade
1,311
Brand
1,258
Markenartikel
1,244
Online retailing
1,207
Online-Handel
1,207
Customer service
1,127
Kundenservice
1,114
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Undetermined
858
Free
183
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1,247
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289
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2
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1,131
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Ratgeber
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Sammelwerk
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Graue Literatur
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15
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10
Fallstudie
10
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7
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7
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6
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4
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4
Sammlung
4
Festschrift
3
Handbook
3
Handbuch
3
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3
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2
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2
Accompanied by computer file
1
Elektronischer Datenträger als Beilage
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English
1,442
German
95
French
1
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Harrigan, Paul
11
Hollebeek, Linda D.
9
Conduit, Jodie
8
Ratten, Vanessa
8
Thaichon, Park
8
Loureiro, Sandra Maria Correia
7
Rahman, Zillur
7
Ahuja, Vandana
6
Karjaluoto, Heikki
6
Rita, Paulo
6
Theobald, Elke
6
Alavi, Shirin
5
Bilgihan, Anil
5
Kumar, Vikas
5
Luoma-aho, Vilma
5
Rather, Raouf Ahmad
5
Schumann, Jan Hendrik
5
Weaven, Scott
5
Agnihotri, Raj
4
Bilro, Ricardo Godinho
4
Brodie, Roderick J.
4
Carlson, Jamie
4
Grewal, Dhruv
4
Gómez-Suárez, Mónica
4
Hajli, Nick
4
Halligan, Brian
4
Ivens, Björn Sven
4
Johnson, Lester W.
4
Kannan, P. K.
4
Khan, Imran
4
Kim, Juran
4
Klaus, Philipp
4
Ko, Eunju
4
Malthouse, Edward C.
4
Merisavo, Marko
4
Nusair, Khaldoon
4
Okumus, Fevzi
4
Plangger, Kirk
4
Shah, Dharmesh
4
Sohail, M. Sadiq
4
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American Marketing Association
5
IGI Global
4
Information Resources Management Association
4
Springer Fachmedien Wiesbaden
4
AMA Summer Academic Conference <2018, Boston, Mass.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Fachhochschule Reutlingen / European School of Business
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Galileo Press
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
NetLibrary, Inc
1
Universität Mannheim
1
W. Kohlhammer GmbH
1
Wiley-VCH
1
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Published in...
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Journal of business research : JBR
65
Journal of retailing and consumer services
53
International journal of internet marketing and advertising : IJIMA
38
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
Industrial marketing management : the international journal for industrial and high-tech firms
24
International journal of electronic marketing and retailing : IJEMR
23
The journal of product & brand management
23
Marketing intelligence & planning
17
Journal of internet commerce
16
Journal of promotion management : innovations in planning and applied research
16
Journal of strategic marketing
15
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
14
The journal of brand management : an international journal
14
Business horizons
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Journal of the Academy of Marketing Science
13
Asia Pacific journal of marketing and logistics
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
International journal of e-business research : an official publication of the Information Resources Management Association
12
Journal of marketing communications
12
Cogent business & management
11
The service industries journal
11
International journal of business information systems : IJBIS
10
SpringerLink / Bücher
10
Technological forecasting & social change : an international journal
10
Customer engagement : contemporary issues and challenges
9
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of marketing management : MM
9
Journal of marketing
8
Developing digital marketing : relationship perspectives
7
Electronic commerce research
7
International journal of electronic commerce : IJEC
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
International journal of retail & distribution management
7
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Journal of electronic commerce research : JECR
7
Journal of global marketing
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
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ECONIS (ZBW)
1,538
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1
The role of social support on relationship quality and social commerce
Hajli, M. Nick
- In:
Technological forecasting & social change : an …
87
(
2014
),
pp. 17-27
Persistent link: https://www.econbiz.de/10010480463
Saved in:
2
The impact of relationship quality and social support on social media users' selling intention
Ho, Ree Chan
;
Cheng, Robin
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 433-453
Persistent link: https://www.econbiz.de/10012512672
Saved in:
3
Brand co-creation through social commerce information sharing : the role of social media
Tajvidi, Mina
;
Richard, Marie-Odile
;
Wang, Yichuan
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 476-486
Persistent link: https://www.econbiz.de/10012417369
Saved in:
4
Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi
;
Sanayei, Ali
;
Dolatabadi, Hossein Rezaei
; …
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
Saved in:
5
How social shopping retains customers? : capturing the essence of website quality and relationship quality
Hsu, Chia-Lin
;
Chen, Mu-Chen
;
Kumar, Vikas
- In:
Total quality management & business excellence : an …
29
(
2018
)
2
,
pp. 161-184
Persistent link: https://www.econbiz.de/10011854048
Saved in:
6
Investigating the role of customer brand engagement and relationship quality on brand loyalty : an empirical analysis
Nagaraj, Samala
;
Singh, Sapna
- In:
International journal of e-business research : an …
14
(
2018
)
3
,
pp. 34-53
Persistent link: https://www.econbiz.de/10011886502
Saved in:
7
Relationship quality in higher education marketing : the role of social media engagement
Clark, Melissa
;
Fine, Monica B.
;
Scheuer, Cara-Lynn
- In:
Journal of marketing for higher education
27
(
2017
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011706606
Saved in:
8
Do you respond sincerely? : how sellers' responses to online reviews affect customer relationship and repurchase intention
Li, Xiaofei
;
Ma, Baolong
;
Bai, Rubing
- In:
Frontiers of business research in China : selected …
14
(
2020
)
3
,
pp. 370-382
Persistent link: https://www.econbiz.de/10012427133
Saved in:
9
Solver engagement in online crowdsourcing communities : the roles of perceived interactivity, relationship quality and psychological ownership
Shi, Xiaoxiao
;
Evans, Richard
;
Shan, Wei
- In:
Technological forecasting & social change : an …
175
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013332264
Saved in:
10
How relationship quality drives knowledge sharing on Facebook brand pages
Siriluck Rotchanakitumnuai
;
Speece, Mark
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 276-295
Persistent link: https://www.econbiz.de/10014321472
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