Narrow search
Showing 1 - 10 of 4,352
Cover Image
Promoting healthy lifestyle by influencing consumers’ online food choices : the use of digital nudging
Mishra, Vivek - In: Digital influence on consumer habits : marketing …, (pp. 171-188). 2024
Persistent link: https://www.econbiz.de/10014553895
Cover Image
Healthcare : market dynamics, policies and strategies in Europe
Glowik, Mario (ed.); Smyczek, Sławomir (contributor) - 2015
Persistent link: https://www.econbiz.de/10010527233
Cover Image
Online marketing communications and childhood's intention to consume unhealthy food
Thaichon, Paramaporn; Quach, Sara - In: Australasian marketing journal 24 (2016) 1, pp. 79-86
Persistent link: https://www.econbiz.de/10011484683
Cover Image
Visual perceptions of snack packages among preschool children
Nelson, Michelle R.; Duff, Brittany R. L.; Ahn, Regina - In: Young consumers : insight and ideas for responsible … 16 (2015) 4, pp. 385-406
Persistent link: https://www.econbiz.de/10011522148
Cover Image
Does advertising content matter? : impacts of healthy eating and anti-obesity advertising on willingness to pay by consumer Body Mass Index
Wang, Ruitong; Liaukonyte, Jura; Kaiser, Harry M. - In: Agricultural and resource economics review : ARER 47 (2018) 1, pp. 1-31
Persistent link: https://www.econbiz.de/10012062620
Cover Image
How much is a picture worth? : online review picture background and its impact on purchase intention
Zhang, Mingyue; Zhao, Haichuan; Chen, Haipeng - In: Journal of business research : JBR 139 (2022), pp. 134-144
Persistent link: https://www.econbiz.de/10013194160
Cover Image
An approach to targeted promotion of HPV vaccination based on parental preferences for social media content
Sommariva, Silvia; Beckstead, Jason; Khaliq, Mahmooda; … - In: Journal of social marketing : JSOCM 13 (2023) 3, pp. 341-360
Persistent link: https://www.econbiz.de/10014311964
Cover Image
A qualitative study of obesity perceptions in social media through Twitter's tweets
Chen, I-Chi; Ng, Hui-Fuang; Chua, Li-Rou; Loo, Mun-Yee; … - In: International journal of management, economics and … 7 (2018), pp. 40-57
and stained health behavior. Most importantly, obesity prevention at the individual level should focus on an individual …
Persistent link: https://www.econbiz.de/10011811902
Cover Image
It takes a village : co-creation and co-design for social media health promotion
Linda, Brennan; Molenaar, Annika; Sherman, Anouk; Chin, … - In: Broadening cultural horizons in social marketing : …, (pp. 67-93). 2021
Persistent link: https://www.econbiz.de/10012317785
Cover Image
Healthcare : Market Dynamics, Policies and Strategies in Europe
Glowik, Mario (contributor) - 2015
This textbook discusses the most important theories of internationalization, including Product Life-Cycle, Internalization, Location, International New Venture concepts, and others. These models are grounded to a considerable extent in the Transaction Cost Theory and the Resource-Based View as...
Persistent link: https://www.econbiz.de/10014482160