The English version of this paper can be found at http://ssrn.com/abstract=1371672 Since private enterprises in China are heading for global competition, the importance of corporate communications is constantly increasing. Traditionally, Chinese companies, especially state-owned enterprises,...

"[…] to exist is to change, to change is to mature, to mature is to go on creating oneself endlessly." (Bergson, 1911: 7). Whilst these words were originally referring to "a conscious being" (Bergson, 2011: 7), they can also be applied to organisations. They are facing new threats and...

The rapid pace of change in the world demands that companies and organisations realign themselves to market conditions at an ever increasing pace. In these transformation processes, internal communication plays a crucial role. This paper analyses the classical forms of internal communication,...

Note: This is the English translation of the article. The original article can be found in Chinese at http://ssrn.com/abstract=1022300 Since private enterprises in China are heading for global competition, the importance of corporate communications is constantly increasing. Traditionally,...