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~subject:"Persönlichkeitsmerkmal"
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Persönlichkeitsmerkmal
Social Web
20,895
Social web
20,864
Persönlichkeitspsychologie
12,961
Personality psychology
12,682
Consumer behaviour
6,724
Konsumentenverhalten
6,708
Online-Marketing
6,143
Internet marketing
6,051
Social media
2,648
Soziales Netzwerk
2,629
Social network
2,461
Relationship marketing
2,367
Beziehungsmarketing
2,364
Viral marketing
2,324
Virales Marketing
2,321
Brand management
2,220
Markenführung
2,217
social media
2,196
Electronic Commerce
1,973
E-commerce
1,890
Web 2.0 technologies
1,752
Web 2.0-Technologien
1,752
Deutschland
1,624
Online-Handel
1,606
Online retailing
1,604
Entrepreneurship
1,601
Personality trait
1,544
Entrepreneurship approach
1,536
Digitalisierung
1,524
Germany
1,521
Unternehmensgründung
1,520
Business start-up
1,494
Digitization
1,471
Internet
1,470
USA
1,452
Markenimage
1,423
United States
1,422
Brand image
1,413
Emotion
1,271
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Undetermined
515
Free
514
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Article
1,019
Book / Working Paper
525
Journal
1
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Article in journal
898
Aufsatz in Zeitschrift
898
Graue Literatur
244
Non-commercial literature
244
Working Paper
199
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197
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115
Book section
115
Hochschulschrift
89
Thesis
59
Collection of articles written by one author
18
Sammlung
18
Collection of articles of several authors
17
Sammelwerk
17
Case study
10
Conference paper
10
Fallstudie
10
Konferenzbeitrag
10
Aufsatzsammlung
4
Konferenzschrift
4
Biografie
2
Erlebnisbericht
2
Handbook
2
Handbuch
2
Research Report
2
Systematic review
2
Übersichtsarbeit
2
Biography
1
Elektronischer Datenträger
1
Fallstudiensammlung
1
Festschrift
1
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1
Lehrbuch
1
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1
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English
1,431
German
110
French
3
Spanish
2
Italian
1
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Schildberg-Hörisch, Hannah
15
Walker, Ian
9
Golsteyn, Bart H. H.
8
Mendolia, Silvia
8
Black, Sandra E.
7
Born, Marise Ph.
7
Chetty, Raj
7
Jaravel, Xavier
7
Petkova, Neviana
7
Rapallini, Chiara
7
Van Reenen, John
7
Buser, Thomas
6
Caliendo, Marco
6
Cubel, Maria
6
Jagelka, Tomáš
6
Mount, Michael K.
6
Nedelko, Zlatko
6
Oh, In‐Sue
6
Pfeifer, Harald
6
Siddiqui, Danish Ahmed
6
Vries, Reinout E. de
6
Wehner, Caroline
6
Bell, Alex
5
Bucciol, Alessandro
5
Cobb-Clark, Deborah A.
5
Collischon, Matthias
5
Dahmann, Sarah Christina
5
Fritsch, Michael
5
Grönqvist, Erik
5
Kamhöfer, Daniel A.
5
Kaplan, Steven N.
5
Keys, Benjamin J.
5
Lievens, Filip
5
Lounsbury, John W.
5
Mahoney, Neale
5
Nuevo-Chiquero, Ana
5
Obschonka, Martin
5
Pande, Nidhi
5
Papageorge, Nicholas W.
5
Potocan, Vojko
5
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National Bureau of Economic Research
12
Springer Fachmedien Wiesbaden
7
Shaker Verlag
3
Daimler und Benz Stiftung
2
Friedrich-Schiller-Universität Jena
2
Verlag Dr. Kovač
2
Advertising Research Foundation
1
Bergische Universität Wuppertal
1
BusinessVillage GmbH
1
Center of Market Oriented Product and Production Management
1
Christian-Albrechts-Universität zu Kiel
1
Deutschland / Bundeswehr / Universität München
1
Duale Hochschule Baden-Württemberg Stuttgart / Studiengang BWL-Industrie: Industrielles Servicemanagement, Kurs WIN14F
1
Econ Verlag
1
FinanzBuch Verlag
1
Goethe-Universität Frankfurt am Main
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Haufe-Lexware GmbH & Co. KG
1
Innovationsforum <Daimler und Benz Stiftung> <11., 2014, Berlin>
1
Innovationsforum <Daimler und Benz Stiftung> <12., 2015, Berlin>
1
Konrad-Adenauer-Stiftung
1
Orell Füssli & Co.
1
Otto-Friedrich-Universität Bamberg
1
Peter Lang GmbH
1
Redline Verlag
1
Springer Gabler <Firma>
1
Steinbeis-Stiftung für Wirtschaftsförderung
1
Technische Universität Darmstadt
1
Technische Universität Dresden
1
Universität Mannheim
1
Universität Osnabrück
1
Universität Potsdam
1
Unternehmer Medien GmbH
1
Verlag Barbara Budrich
1
Waxmann Verlag
1
Zentrum für Empirische Forschung
1
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International journal of selection and assessment
44
Discussion paper series / IZA
38
Human performance
28
Psychology & marketing
23
Academy of Management journal : AMJ
21
Journal of economic psychology : research in economic psychology and behavioral economics
18
IZA Discussion Paper
15
Journal of consumer research : JCR ; an interdisciplinary bimonthly
15
Journal of business and psychology
12
Journal of business research : JBR
12
NBER working paper series
12
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
12
Journal of behavioral and experimental economics
11
Journal of managerial psychology
11
Journal of vocational behavior
9
Academy of Management perspectives : AMP
8
Cogent business & management
8
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
8
GLO discussion paper
7
Journal of business ethics : JOBE
7
Journal of marketing theory and practice
7
Personnel psychology : a journal of applied research
7
Working paper / National Bureau of Economic Research, Inc.
7
Discussion paper
6
Discussion paper / Centre for Economic Policy Research
6
ERIM Ph. D. series research in management / Erasmus Institute of Management
6
International journal of hospitality management
6
Journal of consumer behaviour : an international research review
6
Journal of economic behavior & organization : JEBO
6
Journal of organizational behavior : OB ; the internat. journal of industrial, occupational and organizational psychology and behavior
6
Journal of personnel psychology
6
NBER Working Paper
6
Applied economics
5
CESifo working papers
5
Journal of entrepreneurship
5
Journal of retailing and consumer services
5
SpringerLink / Bücher
5
The Academy of Management review : AMR
5
The Oxford handbook of positive organizational scholarship
5
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
5
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Source
All
ECONIS (ZBW)
1,536
EconStor
5
OLC EcoSci
4
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1
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1
How social media influencers build a brand following by sharing secrets
Bickart, Barbara
;
Kim, Soyean
;
Pai, Seema
;
Brunel, …
- In:
Strong brands, strong relationships
,
(pp. 172-184)
.
2015
Persistent link: https://www.econbiz.de/10011313572
Saved in:
2
Who are you and what do you value? : investigating the role of personality traits and customer-perceived value in online customer engagement
Marbach, Julia
;
Raquel, Cristiana
;
Nunan, Daniel
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 502-525
Persistent link: https://www.econbiz.de/10011483111
Saved in:
3
A study on role of narcissistic personality traits towards exposure to security risk in social media networking sites in India
Leelesh Sundaram.B
;
Sornalakshimi R. R
;
Gayathri, R.
; …
- In:
Journal of Contemporary Issues in Business and Government
26
(
2020
)
2
,
pp. 1919-1930
Persistent link: https://www.econbiz.de/10012548978
Saved in:
4
Do personality traits and shopping motivations affect social commerce adoption intentions? : evidence from an emerging market
Aydın, Gökhan
- In:
Journal of internet commerce
18
(
2019
)
4
,
pp. 428-467
Persistent link: https://www.econbiz.de/10012179604
Saved in:
5
Personality traits as determinants of facebook behavior : study of Indian GEN-Z
Banerjee, Sudatta
;
Alok, Swati
;
Mahapatra, Mousumi Singha
; …
- In:
Comparative analysis of trade and finance in emerging …
,
(pp. 67-83)
.
2023
Persistent link: https://www.econbiz.de/10014316875
Saved in:
6
Psychological ownership motivation and use of social media
Karahanna, Elena
;
Xu, Sean Xin
;
Zhang, Nan
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 185-207
Persistent link: https://www.econbiz.de/10011300913
Saved in:
7
Personality traits that lead members of online brand communities to participate in information sending and receiving
Chang, Aihwa
;
Hsieh, Sara H.
;
Lin, Frances
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 37-61
Persistent link: https://www.econbiz.de/10009745722
Saved in:
8
Weakening the avoidance bug : the impact of personality traits in ad avoidance on social networking sites
Dodoo, Naa Amponsah
;
Wen, Jing
- In:
Journal of marketing communications
27
(
2021
)
5
,
pp. 457-480
Persistent link: https://www.econbiz.de/10012624660
Saved in:
9
The effect of big five personality traits on social network usage among the young generation
Shahreki, Javad
;
Ling, Tan Siew
;
Nor Fauziana Ibrahim
; …
- In:
International journal of business excellence : IJBEX
26
(
2022
)
3
,
pp. 378-397
Persistent link: https://www.econbiz.de/10013198300
Saved in:
10
Modeling Facebook users' behavior towards the use of pages related to healthy diet and sport activities
Misirlis, Nikolaos
;
Elshof, Marjon
;
Vlachopoulou, Maro
- In:
Journal of Tourism, Heritage & Services Marketing : JTHSM
7
(
2021
)
2
,
pp. 49-57
Persistent link: https://www.econbiz.de/10012795116
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