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The name game : how naming products increases psychological ownership and subsequent consumer evaluations
Stoner, Jennifer L.; Loken, Barbara; Stadler Blank, Ashley - In: Journal of consumer psychology : JCP : the official … 28 (2018) 1, pp. 130-137
Persistent link: https://www.econbiz.de/10011842200
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Self-brand values congruity and incongruity : their impacts on self-expansion and consumers' responses to brands
Michel, Géraldine; Torelli, Carlos J.; Fleck, Nathalie; … - In: Journal of business research : JBR 142 (2022), pp. 301-316
Persistent link: https://www.econbiz.de/10013168291
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Conforming conservatives : how salient social identities can increase donations
Kaikati, Andrew M.; Torelli, Carlos J.; Winterich, … - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 422-434
Persistent link: https://www.econbiz.de/10011789693
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Generosity without borders : the interactive effect of spatial distance and donation goals on charitable giving
Xu, Alison Jing; Rodas, Maria A.; Torelli, Carlos J. - In: Organizational behavior and human decision processes : … 161 (2020), pp. 65-78
Persistent link: https://www.econbiz.de/10012428909