Similar Search Results

Cea mai bună dintre lumile posibile : marketingul politic în România, 1990 - 2005

Teodorescu, Bogdan; Guţu, Dorina; Enache, Radu - 2005

Persistent link: https://www.econbiz.de/10003471609

Political marketing : principles and applications

Lees-Marshment, Jennifer - 2014 - 2. ed.

Persistent link: https://www.econbiz.de/10010375465

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing

Newman, Bruce I. - 2016

Persistent link: https://www.econbiz.de/10011539452

Young British partisans' non-voters' processing of attack election advertising and the implications for marketing politics

Dermody, Janine; Hanmer-Lloyd, Stuart; Koenig-Lewis, Nicole - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 974-1005

Persistent link: https://www.econbiz.de/10010411298

Marketing and politics : models, behavior, and policy implications session at the 8th Triennial Choice Symposium

Gordon, Brett R.; Lovett, Mitchell J.; Shachar, Ron; … - In: Marketing letters : a journal of research in marketing 23 (2012) 2, pp. 391-403

Persistent link: https://www.econbiz.de/10009565423

The marketing of the president : political marketing as campaign strategy

Newman, Bruce I. - 1994 - Online-Ausg.

transformed by the use of marketing techniques. He addresses issues of serious concern to the health of the political process … of marketing in a presidential election campaign …

Persistent link: https://www.econbiz.de/10013208031

Political marketing : an approach to campaign strategy

Mauser, Gary A. - 1983

Persistent link: https://www.econbiz.de/10004622168

Political marketing : An approach to campaign strategy

Mauser, Gary A. - 1983

Persistent link: https://www.econbiz.de/10000073736

Media coverage of political scandals

Puglisi, Riccardo; Snyder, James M. - 2008

Persistent link: https://www.econbiz.de/10003793312

Two models of positive and negative political advertising with endogenous campaign contributions

Epifantseva, Ioulia Y. - 2005

Persistent link: https://www.econbiz.de/10003952851

1
2
3
4
5
6
7
8
9
10
Next
Last