Narrow search
Showing 1 - 10 of 9,727
Cover Image
User preferences and willingness to pay for in-vehicle assistance
Mihale-Wilson, A. Cristina; Zibuschka, Jan; Hinz, Oliver - In: Electronic markets : the international journal on … 29 (2019) 1, pp. 37-53
Persistent link: https://www.econbiz.de/10012004931
Cover Image
Discrete choice experiments are not conjoint analysis
Louviere, Jordan J.; Flynn, Terry N.; Carson, Richard T. - In: Journal of choice modelling 3 (2010) 3, pp. 57-72
We briefly review and discuss traditional conjoint analysis (CA) and discrete choice experiments (DCEs), widely used stated preference elicitation methods in several disciplines. We pay particular attention to the origins and basis of CA, and show that it is generally inconsistent with economic...
Persistent link: https://www.econbiz.de/10011367233
Cover Image
Measuring consumer preferences using conjoint poker
Toubia, Olivier; Jong, Martijn G. de; Stieger, Daniel; … - In: Marketing science : the marketing journal of the … 31 (2012) 1, pp. 138-156
Persistent link: https://www.econbiz.de/10009511624
Cover Image
A satisficing choice model
Stüttgen, Peter; Boatwright, Peter; Monroe, Robert T. - In: Marketing science : the marketing journal of the … 31 (2012) 6, pp. 878-899
Persistent link: https://www.econbiz.de/10009702534
Cover Image
Asymmetric preference and loss aversion for electric vehicles : the reference-dependent choice model capturing different preference directions
Kim, Junghun; Seung, Hyunchan; Lee, Jongsu; Ahn, Joongha - In: Energy economics 86 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012511702
Cover Image
Risk aversion and preference for store price format
Yonezawa, Koichi; Richards, Timothy J. - In: Journal of agricultural and resource economics : JARE ; … 41 (2016) 3, pp. 425-443
Persistent link: https://www.econbiz.de/10011607324
Cover Image
The role of emotions in food-related decision-making : a choice-based conjoint analysis of yogurt preferences
Brückner, Katrin; Emberger-Klein, Agnes; Menrad, Klaus - In: Journal of food products marketing : innovations in … 29 (2023) 6, pp. 177-196
Persistent link: https://www.econbiz.de/10014320380
Cover Image
Are consumers willing to pay for industrial decarbonisation? : evidence from a discrete choice experiment on green plastics
Ajayi, Victor; Reiner, David M. - 2020
Persistent link: https://www.econbiz.de/10013206468
Cover Image
Analysis of consumer preferences for table olives : the case of Albanian urban consumers
Zhllima, Edvin; Chan-Halbrendt, Catherine; Merkaj, Elvina; … - In: Journal of food products marketing 21 (2015) 5, pp. 521-532
Persistent link: https://www.econbiz.de/10011432331
Cover Image
Seafood purchasing preferences of Hawaii chefs : comparing actual purchase to stated preferences from conjoint choice experiment
Geslani, Cheryl; Loke, Matthew Kok-ming; Barnes-Mauthe, … - In: Journal of international food & agribusiness marketing … 27 (2015) 1, pp. 50-63
Persistent link: https://www.econbiz.de/10010506358