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~subject:"Preisdifferenzierung"
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Preisdifferenzierung
Consumer behaviour
16
Konsumentenverhalten
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Preismanagement
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Pricing strategy
10
Theorie
9
Theory
9
Price discrimination
5
Brand management
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Einzelhandel
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Filling station
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Internet marketing
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Markenführung
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Online retailing
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Online-Handel
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Online-Marketing
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Retail trade
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Tankstelle
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USA
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United States
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dynamic pricing
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Adverse selection
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B-to-B-Marketing
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Brand image
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Category management
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Demand
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Discrete choice
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Diskrete Entscheidung
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Innovation diffusion
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Innovationsdiffusion
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Kaufentscheidung
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Kraftfahrzeug
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Learning process
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Lernprozess
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Loss
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Markenimage
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Motor vehicle
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Nachfrage
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English
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Seetharaman, Seethu
3
Chan, Tat
2
Cosguner, Koray
2
Narasimhan, Chakravarthi
2
Che, Hai
1
Padmanabhan, V. T.
1
Zhang, Qin
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Journal of retailing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Quantitative marketing and economics : QME
1
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ECONIS (ZBW)
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Leveraging uncertainty through backorder
Che, Hai
;
Narasimhan, Chakravarthi
;
Padmanabhan, V. T.
- In:
Quantitative marketing and economics : QME
8
(
2010
)
3
,
pp. 365-392
Persistent link: https://www.econbiz.de/10008652533
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2
The indirect impact of price deals on households' purchase decisions through the formation of expected future prices
Zhang, Qin
;
Seetharaman, Seethu
;
Narasimhan, Chakravarthi
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 88-101
Persistent link: https://www.econbiz.de/10009513160
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3
Behavioral price discrimination in the presence of switching costs
Cosguner, Koray
;
Chan, Tat
;
Seetharaman, Seethu
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
3
,
pp. 426-435
Persistent link: https://www.econbiz.de/10011695453
Saved in:
4
Dynamic pricing in a distribution channel in the presence of switching costs
Cosguner, Koray
;
Chan, Tat
;
Seetharaman, Seethu
- In:
Management science : journal of the Institute for …
64
(
2018
)
3
,
pp. 1212-1229
Persistent link: https://www.econbiz.de/10011847194
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