Similar Search Results

Backhaus, Klaus; Doorn, Jenny van; Wilken, Robert - In: Journal of business-to-business marketing 15 (2008) 4, pp. 365-396

Persistent link: https://www.econbiz.de/10003804722

Backhaus, Klaus; Wilken, Robert - In: Management der Internationalisierung : Michael …, (pp. 289-306). 2009

Persistent link: https://www.econbiz.de/10003819187

Dost, Florian; Wilken, Robert - In: Commodity Marketing : Grundlagen, Besonderheiten, …, (pp. 133-147). 2011

Persistent link: https://www.econbiz.de/10008701318

Wilken, Robert; Cornelißen, Markus; Backhaus, Klaus; … - In: International journal of research in marketing : IJRM ; … 27 (2010) 1, pp. 69-82

Persistent link: https://www.econbiz.de/10003960769

Schneider, Helmut; Wilken, Robert - In: Marketing : ZFP ; journal of research and management 33 (2011) 1, pp. 32-45

Persistent link: https://www.econbiz.de/10008989472

Backhaus, Klaus; Wilken, Robert; Doorn, Jenny van; … - In: Pricing-Forschung in Deutschland, (pp. 1-15). 2005

Persistent link: https://www.econbiz.de/10003272479

Aigner, Andreas; Wilken, Robert; Geisendorf, Sylvie - In: Marketing : ZFP ; journal of research and management 41 (2019) 2, pp. 48-63

Persistent link: https://www.econbiz.de/10012003368

Isaak, Karina; Wilken, Robert; Dost, Florian; Bürgin, David - In: Die Unternehmung : Swiss journal of business research … 74 (2020) 4, pp. 365-383

Persistent link: https://www.econbiz.de/10012390045