//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Preismanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Intra-regional Sales, Product...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Preismanagement
Sales promotion
1,963
Verkaufsförderung
1,963
Consumer behaviour
867
Konsumentenverhalten
863
Pricing strategy
321
Einzelhandel
296
Retail trade
291
Theorie
219
Theory
219
Marketingmanagement
179
Advertising effects
176
Werbewirkung
176
Marketing management
173
Beziehungsmarketing
163
Relationship marketing
163
USA
155
United States
152
Advertising
142
Werbung
142
Merchandising
134
Deutschland
129
Online retailing
128
Online-Handel
128
Brand management
127
Markenführung
127
Germany
125
Online-Marketing
119
Internet marketing
118
Verkauf
117
Marketing
116
Selling
114
Rabatt
106
Rebate
105
Salespeople
97
Verkaufspersonal
97
Ladengestaltung
85
Store design
85
Low-cost strategy
80
Niedrigpreisstrategie
80
more ...
less ...
Online availability
All
Undetermined
151
Free
65
Type of publication
All
Article
254
Book / Working Paper
67
Type of publication (narrower categories)
All
Article in journal
248
Aufsatz in Zeitschrift
248
Graue Literatur
17
Non-commercial literature
17
Arbeitspapier
11
Working Paper
11
Hochschulschrift
10
Aufsatz im Buch
6
Aufsatzsammlung
6
Book section
6
Thesis
4
Collection of articles of several authors
3
Lehrbuch
3
Sammelwerk
3
Textbook
3
Ratgeber
2
Conference paper
1
Guidebook
1
Konferenzbeitrag
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
307
German
14
Author
All
Usman, Osly
10
Kukar-Kinney, Monika
7
Sinitsyn, Maxim
6
Bogomolova, Svetlana
5
Monroe, Kent B.
5
Xia, Lan
5
Aydinli, Aylin
4
Bertini, Marco
4
Natter, Martin
4
Pratiwi, Hana
4
Rosmawati, Pipih
4
Aspara, Jaakko
3
Ballensiefen, Benjamin
3
Barone, Michael J.
3
Berardi, Nicoletta
3
Biswas, Abhijit
3
Cao, Zike
3
Choi, Sungchul
3
Gautier, Erwan
3
Gedenk, Karen
3
Guha, Abhijit
3
Hui, Kai-Lung
3
Inderst, Roman
3
Kleinaltenkamp, Michael
3
Kuntner, Tobias
3
Lambrecht, Anja
3
Martín Herrán, Guiomar
3
Roy, Tirthankar
3
Sigué, Simon Pierre
3
Xu, Hong
3
Abril Barrie, Carmen
2
Agrawal, Anil Kumar
2
Bae, Junhyun
2
Bagchi, Rajesh
2
Bambauer-Sachse, Silke
2
Bhatt, Siddharth Harshkant
2
Breugelmans, Els
2
Cai, Fengyan
2
Cao, Wen
2
Carlson, Jeffrey R.
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of retailing
18
Journal of business research : JBR
12
Journal of retailing and consumer services
12
Journal of marketing
11
European journal of operational research : EJOR
10
Quantitative marketing and economics : QME
8
The journal of product & brand management
7
Information systems research : ISR
5
International journal of hospitality management
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of promotion management : innovations in planning and applied research
5
Journal of the Academy of Marketing Science
5
Marketing letters : a journal of research in marketing
5
European journal of marketing : EJM
4
Journal of marketing research : JMR
4
Journal of revenue and pricing management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail & distribution management
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Omega : the international journal of management science
3
Psychology & marketing
3
SpringerLink / Bücher
3
The international review of retail, distribution and consumer research
3
The journal of consumer marketing
3
Agribusiness : an internat. journal
2
Asia Pacific journal of marketing and logistics
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
European journal of marketing
2
International journal of advertising : the review of marketing communications
2
International journal of contemporary hospitality management
2
International journal of industrial organization
2
International journal of market research
2
International journal of production economics
2
International journal of production research
2
International journal of revenue management : IJRM
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of customer behaviour
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
more ...
less ...
Source
All
ECONIS (ZBW)
321
Showing
1
-
10
of
321
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Pricing in online fashion retailing : implications for research and practice
Wood, Steve
;
Watson, Iain
;
Teller, Christoph
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
11/12
,
pp. 1219-1242
Persistent link: https://www.econbiz.de/10012623870
Saved in:
2
Markt- und Produktmanagement : die Instrumente des technischen Vertriebs
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10000667810
Saved in:
3
Verkaufsförderung
Gedenk, Karen
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 267-283)
.
2009
Persistent link: https://www.econbiz.de/10003766063
Saved in:
4
Learning, forgetting, and sales
Villas-Boas, Sofia
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
54
(
2008
)
11
,
pp. 1951-1960
Persistent link: https://www.econbiz.de/10003786641
Saved in:
5
Try it, you will like it : does consumer learning lead to competitive price promotions?
Freimer, Marshall
;
Horsky, Dan
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
5
,
pp. 796-810
Persistent link: https://www.econbiz.de/10003780114
Saved in:
6
Angels and devils, do we want both? : Price promotion in markets with heterogeneous consumers
Cao, Wen
-
2006
Persistent link: https://www.econbiz.de/10003314350
Saved in:
7
Sich durchsetzen in Preisgesprächen und Preisverhandlungen
Detroy, Erich-Norbert
-
2009
-
14., aktualisierte und erweiterte Auflage
Persistent link: https://www.econbiz.de/10003836902
Saved in:
8
Designing sales contests : does the prize structure matter?
Lim, Noah
;
Ahearne, Michael J.
;
Ham, Sung H.
- In:
Journal of marketing research : JMR
46
(
2009
)
3
,
pp. 356-371
Persistent link: https://www.econbiz.de/10003867351
Saved in:
9
Promotion dynamics
Neslin, Scott A.
;
Heerde, Harald J. van
-
2009
Persistent link: https://www.econbiz.de/10003928447
Saved in:
10
Pay-What-You-Want : Praxisrelevanz und Konsumentenverhalten
Kim, Ju-Young
;
Natter, Martin
;
Spann, Martin
- In:
Journal of business economics : JBE
80
(
2010
)
2
,
pp. 147-169
Persistent link: https://www.econbiz.de/10003936207
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->