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~subject:"Preismanagement"
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Preismanagement
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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The effects of a “no-haggle” channel on marketing strategies
Zeng, Xiaohua
;
Dasgupta, Srabana
;
Weinberg, Charles B.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 434-443
Persistent link: https://www.econbiz.de/10011281401
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The competitive implications of a "no-haggle" pricing strategy when others negotiate : findings from a natural experiment
Zeng, Xiaohua
;
Dasgupta, Srabana
;
Weinberg, Charles B.
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 907-923
Persistent link: https://www.econbiz.de/10011634102
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