The competitive implications of a "no-haggle" pricing strategy when others negotiate : findings from a natural experiment
Xiaohua Zeng, Srabana Dasgupta, Charles B. Weinberg
| Year of publication: |
December 2016
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|---|---|
| Authors: | Zeng, Xiaohua ; Dasgupta, Srabana ; Weinberg, Charles B. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 33.2016, 4, p. 907-923
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| Subject: | Pricing | Competitive analysis | Differentiation | Bargaining | Automobile market | Preismanagement | Pricing strategy | Wettbewerb | Competition | Preiswettbewerb | Price competition | Verhandlungen | Negotiations | Experiment | Verhandlungstheorie | Bargaining theory | Kfz-Markt | Automotive market |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2016.04.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011634102