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Pricing game of online display advertisement publishers

Ahmed, Md. Tanveer; Kwon, Changhyun - In: European journal of operational research : EJOR 219 (2012) 2, pp. 477-487

Persistent link: https://www.econbiz.de/10009514305

Anintegrated virtual store-based approach for price determination before product launch

Zufryden, Fred S. - In: International journal of electronic commerce : IJEC 11 (2007) 4, pp. 79-99

Persistent link: https://www.econbiz.de/10003505765

Online games for children

Lei, Li; Wanqiang, Shen; Edwin Tan Seng Tat - In: Understanding the interactive digital media marketplace …, (pp. 300-315). 2012

Persistent link: https://www.econbiz.de/10009412647

Editorial: Gaming and gamification of pricing

Yeoman, Ian - In: Journal of revenue and pricing management 13 (2014) 3, pp. 163

Persistent link: https://www.econbiz.de/10010384162

Loot box pricing and design

Chen, Ningyuan; Elmachtoub, Adam N.; Hamilton, Michael L.; … - In: Management science : journal of the Institute for … 67 (2021) 8, pp. 4809-4825

Persistent link: https://www.econbiz.de/10012625032

Pricing decisions of consumer innovators

Ebbing, Tobias; Lüthje, Christian - In: Research policy : policy, management and economic … 50 (2021) 8, pp. 1-13

Persistent link: https://www.econbiz.de/10012698799

Nested network effects in online free games with accessory selling

Wu, Chi-cheng; Chen, Ying-Ju; Cho, Yung-jan - In: Journal of interactive marketing : a quarterly … 27 (2013) 3, pp. 158-171

Persistent link: https://www.econbiz.de/10010128382

Determinants and effects of reserve prices in Hattrick auctions

Englmaier, Florian; Schmöller, Arno Robin - 2010

We use a unique hand collected data set of 6,258 auctions from the online football manager game Hattrick to study determinants and effects of reserve prices. We find that chosen reserve prices exhibit both very sophisticated and suboptimal behavior by the sellers. On the one hand, reserve prices...

Persistent link: https://www.econbiz.de/10008822082

Value-informed pricing for virtual digital products : evidence from Chinese MMORPG industry

Ren, Qun; Rong, Ke; Lu, Chao; Liu, Gordon; Ross, Margaret - In: International journal of market research 62 (2020) 3, pp. 350-368

Persistent link: https://www.econbiz.de/10012231205

Online cooperation mechanism : game analysis between a restaurant and a third-party website

Xu, Jingmei; Hu, Li; Guo, Xiaolong; Yan, Xia - In: Journal of revenue and pricing management 19 (2020) 1, pp. 61-73

Persistent link: https://www.econbiz.de/10012297863

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