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~subject:"Pricing strategy"
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Pricing strategy
Professional sports
42
Profisport
42
Consumer behaviour
35
Sports marketing
35
Konsumentenverhalten
34
USA
33
Sportmarketing
32
United States
31
Sport
23
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Ball game
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Sport event
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Sportveranstaltung
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Sportorganisation
15
Higher education institution
11
Hochschule
11
Football
9
Fußball
9
Gambling
7
Glücksspiel
7
Advertising effects
6
Werbewirkung
6
Social Web
5
Social web
5
Sports facilities
5
Sportstätte
5
consumer behavior
5
Motivation
4
Sales
4
Salespeople
4
Sponsoring
4
Sponsorship
4
Sport management
4
Sportmanagement
4
Verkaufspersonal
4
Willingness to pay
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English
19
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Shapiro, Stephen L.
15
Drayer, Joris
13
McEvoy, Chad D.
4
Dwyer, Brendan
2
Rascher, Daniel
2
Rascher, Daniel A.
2
Brown, Matthew T.
1
Clanforne, Beth A.
1
DeSchriver, Timothy D.
1
Frascella, Vincent P.
1
Hyun, Moonsup
1
Lee, Seoki
1
Lee, Yohan
1
Mahan, Joseph E.
1
Marquez, Armin
1
Morse, Alan
1
Nagel, Mark
1
O'Hallarn, Brendan
1
Parris, Denise Linda
1
Pegoraro, Ann
1
Popp, Nels
1
Simmons, Jason M.
1
Won, Misun
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Sport management review
4
Journal of sport management : the official journal of the North American Society of Sport Management
2
European Sport management quarterly : ESMQ
1
International journal of sport management and marketing : IJSMM
1
Sport, Business and Management : an international journal ; SBM
1
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ECONIS (ZBW)
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1
Sport ticket sales training : perceived effectiveness and impact on ticket sales results
Popp, Nels
;
Simmons, Jason M.
;
McEvoy, Chad D.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
2
,
pp. 99-109
Persistent link: https://www.econbiz.de/10011716621
Saved in:
2
An examination of underlying consumer demand and sport pricing using secondary market data
Drayer, Joris
;
Rascher, Daniel
;
McEvoy, Chad D.
- In:
Sport management review
15
(
2012
)
4
,
pp. 448-460
Persistent link: https://www.econbiz.de/10009628075
Saved in:
3
Value determination in the secondary ticket market : a quantitative analysis of the NFL playoffs
Drayer, Joris
;
Shapiro, Stephen L.
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
1
,
pp. 5-13
Persistent link: https://www.econbiz.de/10003833148
Saved in:
4
Factors affecting the price of luxury suites in major North American sports facilities
Shapiro, Stephen L.
;
DeSchriver, Timothy D.
;
Rascher, Daniel
- In:
Journal of sport management : the official journal of …
26
(
2012
)
3
,
pp. 249-257
Persistent link: https://www.econbiz.de/10009559043
Saved in:
5
Dynamic ticket pricing in sport : an agenda for research and practice
Drayer, Joris
;
Shapiro, Stephen L.
;
Lee, Seoki
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
3
,
pp. 184-194
Persistent link: https://www.econbiz.de/10009665735
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6
A new age of demand-based pricing : an examination of dynamic ticket pricing and secondary market prices in Major League Baseball
Shapiro, Stephen L.
;
Drayer, Joris
- In:
Journal of sport management : the official journal of …
26
(
2012
)
6
,
pp. 532-546
Persistent link: https://www.econbiz.de/10009706387
Saved in:
7
Developing a pricing strategy for the Los Angeles Dodgers
Parris, Denise Linda
;
Drayer, Joris
;
Shapiro, Stephen L.
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
4
,
pp. 256-264
Persistent link: https://www.econbiz.de/10009710122
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8
An examination into the factors that influence consumers' perception of value
Drayer, Joris
;
Shapiro, Stephen L.
- In:
Sport management review
14
(
2011
)
2
,
pp. 389-398
Persistent link: https://www.econbiz.de/10009408715
Saved in:
9
An examination of dynamic ticket pricing and secondary market price determinants in Major League Baseball
Shapiro, Stephen L.
;
Drayer, Joris
- In:
Sport management review
17
(
2014
)
2
,
pp. 145-159
Persistent link: https://www.econbiz.de/10010382563
Saved in:
10
Examining the relationship between legitimacy-building strategies and firm revenues
Drayer, Joris
;
Frascella, Vincent P.
;
Shapiro, Stephen L.
; …
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
5
,
pp. 464-484
Persistent link: https://www.econbiz.de/10010482295
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