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Broadcasting, reacting, engaging - three strategies for CSR communication in Twitter

Etter, Michael - In: Journal of communication management : an international … 18 (2014) 4, pp. 322-342

Persistent link: https://www.econbiz.de/10010460099

Corporate Social Responsibility : ethische Verantwortung oder Image-Pflege?

Etter, Michael; Hoffmann, Christian - In: Evolution der Informationsgesellschaft : …, (pp. 97-114). 2011

Persistent link: https://www.econbiz.de/10009303904

Hypertextuality and social media : a study of the constitutive and paradoxical implications of organizational twitter use

Albu, Oana Brindusa; Etter, Michael - In: Management communication quarterly : an international … 30 (2016) 1, pp. 5-31

Persistent link: https://www.econbiz.de/10011412636

Organizational boundary regulation through social media policies

Banghart, Scott; Etter, Michael; Stohl, Cynthia - In: Management communication quarterly : an international … 32 (2018) 3, pp. 337-373

Persistent link: https://www.econbiz.de/10011884871

Social media policies : implications for contemporary notions of corporate social responsibility

Stohl, Cynthia; Etter, Michael; Banghart, Scott; Woo, DaJung - In: Journal of business ethics : JOBE 142 (2017) 3, pp. 413-436

Persistent link: https://www.econbiz.de/10011751920

Public relations and social media

Etter, Michael; Winkler, Peter; Pleil, Thomas - In: Public Relations, (pp. 159-174). 2021

Persistent link: https://www.econbiz.de/10012504909

Broadcasting, reacting, engaging – three strategies for CSR communication in Twitter

Etter, Michael - In: Journal of Communication Management 18 (2014) 4, pp. 322-342

Purpose – Symmetric communication and relationship building are core principles of public relations, which have been highlighted for CSR communication. The purpose of this paper is to develop three different communication strategies for CSR communication in Twitter, of which each contributes...

Persistent link: https://www.econbiz.de/10014851156

Implications of mergers and acquisitions for information disclosures in earnings calls

Ragozzino, Roberto; Reuer, Jeffrey J. - In: Long range planning : LRP ; international journal of … 57 (2024) 1, pp. 1-18

Persistent link: https://www.econbiz.de/10014529409