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Relationship marketing
Social marketing
37
Consumer behaviour
33
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33
Social Marketing
24
Beziehungsmarketing
13
Australia
12
Australien
12
Dienstleistungsqualität
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Service quality
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10
Social web
10
Gesundheitsvorsorge
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Preventive care
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Customer satisfaction
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Dienstleistung
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Kundenzufriedenheit
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Value creation
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Betriebliche Wertschöpfung
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Eating habit
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Emotion
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Health care system
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social marketing
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Alkoholkonsum
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Brand management
5
Customer integration
5
Customer value
5
Einzelhandel
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Frauen
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5
Retail trade
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Russell-Bennett, Rebekah
11
Härtel, Charmine E. J.
3
Parkinson, Joy
3
Previte, Josephine
2
Rosenbaum, Mark S.
2
Worthington, Steve
2
Ashkanasy, Neal M.
1
Bennett, Rebekah
1
Bougoure, Ursula Sigrid
1
Bu, Yi
1
Davey, Janet
1
Drennan, Judy
1
Fazal-e-Hasan, Syed
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Glavas, Charmaine
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McColl-Kennedy, Janet R.
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Mortimer, Gary
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Mulcahy, Rory
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O'Brien, Ingrid M.
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Ouschan, Robyn
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Previte, Jo
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Rosenbaum, Mark
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Journal of retailing and consumer services
4
Australasian marketing journal
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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1
Mum or bub? : which influences breastfeeding loyalty
Parkinson, Joy
;
Russell-Bennett, Rebekah
;
Previte, Josephine
- In:
Australasian marketing journal
20
(
2012
)
1
,
pp. 16-23
Persistent link: https://www.econbiz.de/10009508016
Saved in:
2
Designing a medicalized wellness service : balancing hospitality and hospital features
Russell-Bennett, Rebekah
;
Glavas, Charmaine
;
Previte, …
- In:
The service industries journal
37
(
2017
)
9/10
,
pp. 657-680
Persistent link: https://www.econbiz.de/10011718020
Saved in:
3
Influencer marketing : homophily, customer value co-creation behaviour and purchase intention
Bu, Yi
;
Parkinson, Joy
;
Thaichon, Park
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209657
Saved in:
4
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
5
A tri-dimensional approach for auditing brand loyalty
Worthington, Steve
;
Russell-Bennett, Rebekah
;
Härtel, …
- In:
The journal of brand management : an international journal
17
(
2009/10
)
4
,
pp. 243-253
Persistent link: https://www.econbiz.de/10003944858
Saved in:
6
Exploring a functional approach to attitudinal brand loyalty
Russell-Bennett, Rebekah
;
Härtel, Charmine E. J.
; …
- In:
Australasian marketing journal
21
(
2013
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10009697615
Saved in:
7
The impact of service failure on brand credibility
Bougoure, Ursula Sigrid
;
Russell-Bennett, Rebekah
; …
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 62-71
Persistent link: https://www.econbiz.de/10011528525
Saved in:
8
Recognising emotional expressions of complaining customers : a cross-cultural study
Tombs, Alastair G.
;
Russell-Bennett, Rebekah
; …
- In:
European journal of marketing : EJM
48
(
2014
)
7/8
,
pp. 1354-1374
Persistent link: https://www.econbiz.de/10010414765
Saved in:
9
Commercial friendships between gay sales associates and straight female customers in luxury settings : a proposed theoretical framework
Rosenbaum, Mark S.
;
Russell-Bennett, Rebekah
;
Drennan, Judy
- In:
Journal of retailing and consumer services
27
(
2015
),
pp. 179-186
Persistent link: https://www.econbiz.de/10011388124
Saved in:
10
Creating loyal prosocial transformative service consumers : a proposed model with direct and indirect effects
Mulcahy, Rory
;
Russell-Bennett, Rebekah
;
Previte, Jo
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
1
,
pp. 41-53
Persistent link: https://www.econbiz.de/10012668402
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