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~subject:"Relationship marketing"
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Classification of the services...
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Subject
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Relationship marketing
Dienstleistung
5,363
Services
4,608
Classification
2,856
Klassifikation
2,359
Dienstleistungssektor
1,393
services
1,369
Service industry
1,272
Theorie
1,184
Theory
1,170
Innovation
894
Deutschland
878
Germany
786
Service quality
635
Dienstleistungsqualität
630
classification
492
Beziehungsmarketing
470
Innovationsmanagement
465
Innovation management
424
Marketing
413
Welt
405
World
401
Consumer behaviour
400
USA
392
Konsumentenverhalten
384
Management
377
United States
376
Dienstleistungshandel
364
Trade in services
361
Dienstleistungsmanagement
337
Service management
333
Services marketing
332
Dienstleistungsmarketing
322
Unternehmensdienstleistung
295
Service innovation
290
Business services
289
Customer satisfaction
289
Industrie
276
Kundenzufriedenheit
268
EU-Staaten
261
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Online availability
All
Undetermined
170
Free
40
Type of publication
All
Article
317
Book / Working Paper
163
Type of publication (narrower categories)
All
Article in journal
272
Aufsatz in Zeitschrift
272
Hochschulschrift
59
Thesis
52
Aufsatz im Buch
36
Book section
36
Graue Literatur
31
Non-commercial literature
31
Aufsatzsammlung
23
Collection of articles of several authors
23
Sammelwerk
23
Arbeitspapier
18
Working Paper
18
Bibliografie enthalten
11
Bibliography included
11
Case study
9
Fallstudie
9
research-article
9
Lehrbuch
6
Textbook
6
Konferenzschrift
5
Handbook
4
Handbuch
4
Guidebook
3
Ratgeber
3
Bibliografie
2
Conference proceedings
2
Reprint
2
Collection of articles written by one author
1
Fallstudiensammlung
1
Festschrift
1
Forschungsbericht
1
Sammlung
1
Systematic review
1
conceptual-paper
1
review
1
Übersichtsarbeit
1
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Language
All
English
346
German
137
French
1
Polish
1
Author
All
Stauss, Bernd
8
Bruhn, Manfred
7
Corsten, Hans
5
Edvardsson, Bo
5
Gustafsson, Anders
5
Jaakkola, Elina
5
McColl-Kennedy, Janet R.
5
Bitner, Mary Jo
4
Gremler, Dwayne D.
4
Grönroos, Christian
4
Rust, Roland T.
4
Van den Poel, Dirk
4
Vargo, Stephen L.
4
Witell, Lars
4
Benoit, Sabine
3
De Bock, Koen W.
3
Gouthier, Matthias H. J.
3
Helkkula, Anu
3
Huang, Ming-Hui
3
Lusch, Robert F.
3
Reichwald, Ralf
3
Russell-Bennett, Rebekah
3
Stuhlmann, Stephan
3
Walsh, Gianfranco
3
Weerth, Carsten
3
Werro, Nicolas
3
Wilkinson, Ian F.
3
Zeithaml, Valarie A.
3
Aarikka-Stenroos, Leena
2
Aggarwal, Himanshu
2
Aksoy, Lerzan
2
Alkire, Linda
2
Baesens, Bart
2
Ballantyne, David
2
Benkenstein, Martin
2
Bruce, Helen L.
2
Carbonell, Pilar
2
Choi, Laee
2
Coenen, Christian
2
Dev, Chekitan S.
2
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Institution
All
Arbeiterwohlfahrt Bezirksverband Oberbayern
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dienstleistungsmarketing-Workshop <8, 2001, Innsbruck>
1
Edward Elgar Publishing
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Hochschulgruppe Arbeits- und Betriebsorganisation
1
Logos Verlag Berlin
1
RWTH Aachen
1
Springer Fachmedien Wiesbaden
1
Universität Kaiserslautern / Lehrstuhl für Produktionswirtschaft
1
Universität St. Gallen
1
Verlag für Verwaltungswissenschaft ein Imprint von Clemens Lorei
1
Workshop für Dienstleistungsmarketing <13, 2008, Ingolstadt>
1
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
1
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Published in...
All
The journal of services marketing
24
Journal of service management
15
Journal of service research : JSR
13
SpringerLink / Bücher
12
Journal of retailing and consumer services
9
Services marketing quarterly
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of business research : JBR
7
Journal of service research
7
Gabler Edition Wissenschaft
6
The service industries journal
6
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
5
International journal of hospitality management
5
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
5
International journal of services and operations management
5
Schriften zum Produktionsmanagement
5
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
5
Basler Schriften zum Marketing
4
Forum Dienstleistungsmanagement
4
Journal of Services Marketing
4
Journal of the Academy of Marketing Science
4
International journal of services, economics and management
3
Journal of marketing
3
Journal of service theory and practice
3
Konzepte für das Service Engineering : Modularisierung, Prozessgestaltung und Produktivitätsmanagement ; mit 10 Tabellen
3
Neue betriebswirtschaftliche Forschung : Nbf
3
Springer eBook Collection / Business and Economics
3
Tourism management : research, policies, practice
3
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
3
Wissenschaft & Praxis
3
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Dienstleistungsmanagement : Jahrbuch
2
Edward Elgar E-Book Archive
2
Elgar original reference
2
European Journal of Marketing
2
European journal of marketing : EJM
2
European journal of operational research : EJOR
2
Gabler Edition Wissenschaft / Betriebswirtschaftliche Studien in forschungsintensiven Industrien
2
Gabler-Edition Wissenschaft
2
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Source
All
ECONIS (ZBW)
469
Other ZBW resources
11
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1
Seeing relationships through the lens of psychological contracts : the structure of consumer service relationships
Guo, Lin
;
Gruen, Thomas W.
;
Tang, Chuanyi
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 357-376
Persistent link: https://www.econbiz.de/10011684995
Saved in:
2
The relationship between strategic orientations and firm performance : is environmental munificence the missing link?
Dahan, Gavriel
;
Shoham, Aviv
- In:
Journal of strategy and management
16
(
2023
)
2
,
pp. 264-281
Persistent link: https://www.econbiz.de/10014316369
Saved in:
3
Service relationships and the customer disengagement : engagement conundrum
Bowden, Jana
;
Gabbott, Mark
;
Naumann, Kay
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 774-806
Persistent link: https://www.econbiz.de/10011309054
Saved in:
4
Managing customer uncertainty in making service offshoring decisions
Lu, Lu
;
Gregory, Gary D.
;
Ngo, Liem Viet
;
Bagozzi, …
- In:
Journal of service research
24
(
2021
)
4
,
pp. 500-519
Persistent link: https://www.econbiz.de/10012662582
Saved in:
5
Spatially enabled customer segmentation using a data
classification
method with uncertain predicates
Fan, Bo
;
Zhang, Pengzhu
- In:
Decision support systems : DSS ; the international journal
47
(
2009
)
4
,
pp. 343-353
Persistent link: https://www.econbiz.de/10003901627
Saved in:
6
Data warehouse design to support customer relationship management analysis
Cunningham, Colleen
;
Song, Il-Yeol
;
Chen, Peter P.
-
2010
Persistent link: https://www.econbiz.de/10003903322
Saved in:
7
Classification
of customer loyalty based on Hidden Markov Model
Shen, Huizhang
;
Zhao, Jidi
- In:
International journal of internet and enterprise …
4
(
2006
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10003910712
Saved in:
8
Classification
and prediction in customer scoring
Zuccaro, Cataldo
- In:
Journal of modelling in management
5
(
2010
)
1
,
pp. 38-53
Persistent link: https://www.econbiz.de/10003968520
Saved in:
9
Unterstützung kundenbezogener Entscheidungsprobleme : eine Analyse zum Potenzial moderner Klassifikationsverfahren
Lessmann, Stefan
;
Voß, Stefan
- In:
Wirtschaftsinformatik : WI ; Organ der Fachbereichs …
52
(
2010
)
2
,
pp. 79-93
Persistent link: https://www.econbiz.de/10003956300
Saved in:
10
Towards an empirically based taxonomy of buyer-seller relations in business markets
Wong, Charles
;
Wilkinson, Ian F.
;
Young, Louise
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
6
,
pp. 720-737
Persistent link: https://www.econbiz.de/10008779089
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